• Kobe Bryant Estate Departs Nike And Nike’s New Refurbished Program
    Apr 21 2021
    Kobe Bryant Estate Departs Nike

    Vanessa Bryant And The Bryant Estate Have Parted Ways With Nike As Kobe Post Retirement Contract Expired On Tuesday, April 13th. The Bryant Estate Has Cited Frustrations With Nike’s Release Strategy With Kobe’s Signature Line Including Availability To Consumers And Lack Of Focus On Kids Sizes. Since Then Nike And Vanessa Bryant Have Released Statements In Regards To The Expired Contract Negotiations Since News Broke. In Addition, The Bryant Estate Has Filed 13 Separate Trademarks Since Kobe’s Passing.

    Nike’s Refurbished Circularity Model

    Later In The Episode, We Discuss Nike’s New Refurbished Program Focusing On Their “Move To Zero” Campaign. The New Program Looks To “Extend The Life Of Eligible Products By Taking Like-new, Gently Worn, And Slightly Imperfect Kicks, Refurbishing Them By Hand And Offering Them To You At Select Nike Factory, Nike Unite, And Nike Community Stores. The Program Has Rolled Out To Over 15 Nike Stores Thus Far And Looks To Continue To Expand In The Future”. Nike Is Looking To Reduce Their Environmental Impact While Extending The Life Of Products That May Be Otherwise Stored Elsewhere.

    Vanessa Bryant, Kobe Bryant estate elect not to renew partnership with Nike By Nick DePaula:

    https://www.espn.com/nba/story/_/id/31293033/vanessa-bryant-kobe-bryant-estate-elect-not-renew-partnership-nike

    Nike Brings New Life to Sneakers with its Refurbished Program By Luis Torres:

    https://www.nicekicks.com/nike-refurbished-program-circularity-model/

    Keeping Stock With Nice Kicks Aims To Offer Listeners A Weekly Destination For Credible Information, Sneaker History, Expert Insights. Sneaker Stories, And More In Fast-Paced Podcast Episodes.

    Nice Kicks Official Website: https://www.nicekicks.com/ Nice Kicks Social Media: https://linktr.ee/NiceKicksSocial Sneaker Release Dates: https://www.nicekicks.com/sneaker-release-dates/ Contact The Nice Kicks Team: podcast@nicekicks.com Julian Gray (@julianthegray) | Matt Halfhill (@matt.halfhill) | Gabe Oshin (@nicekicksgabe)

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    33 mins
  • Ep. 24: Foot Locker x GOAT - What does this mean?
    Mar 2 2019
    After last year taking in sizable investments alongside prominent industry mergers, GOAT starts 2019 with a massive new investment from a sneaker retail giant.

    Foot Locker has announced today its strategic minority investment with GOAT for $100 million. This number marks the largest investment ever made by Foot Locker. Moreover, the largest investment from a sneaker retailer into a secondary sneaker retailer. This speaks to the turn of the industry, and retailers like Foot Locker getting ahead of the trend.

    Matt Halfhill and Albert Briggs discuss what this move means for Foot Locker, GOAT, and the sneaker business as a whole.


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    21 mins
  • Ep. 23: Inside Nike's New $350 Auto-Lacing Adapt BB
    Jan 23 2019

    Presented by Art of Sport: ArtOfSport.com/NiceKicks

    Matt and Nick discuss the app-syncing, self-lacing Adapt BB just after Nike's grand New York launch event. From first reactions on and off court, to designer insights from Eric Avar and Tinker Hatfield, the shoe's $350 price point and how the internal motor works, every last detail of the Adapt BB is covered.

    Rundown:

    0 – Intro

    1:41 – Art Of Sport

    2:32 – First impressions of the design

    6:41 – Adapt system's snug fit

    8:52 – Is Black / White an exciting launch colorway?

    12:14 – Years of testing and samples involved to get things right

    13:45 – THREE HUNDRED AND FIFTY BUCKS??

    17:32 – How's the cushioning?

    22:00 – Jayson Tatum as the debut athlete?

    25:05 – How do you charge the shoe?

    26:55 – The App and sneaker can download future updates

    27:42 – When's the next Adapt BB?

    31:10 – What's the concept car for cushioning or other tech?

    34:55 – Why not launch at the 2020 Olympics?

    37:25 – Depth of Nike's innovation involved and looking ahead

    38:05 – Outro


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    41 mins
  • Ep. 22: Jordan Footwear VP Gentry Humphrey On The Air Jordan 11
    Nov 15 2018
    Presented by Art of Sport -- https://ArtOfSport.com/NiceKicks Longtime Jordan exec Gentry Humphrey recounts the origin of creating the original Air Jordan 11 in 1995, the many Retro editions through the years and the design's ongoing timeless place atop sneaker culture Produced by: Jade Hoye Rundown: 2:22 - Art Of Sport 3:10 - Gentry Humphrey 4:55 - Stopping at 10 or continuing the line 7:55 - Iconic details of the AJ 11 10:40 - Original reaction to the shoe 13:30 - Identifying the original 3 colors 17:01 - Still coveted on an annual basis 20:01 - Adding #45 to the heel 25:15 - Crossing over into other sports 26:24 - Space Jam 2 plans 31:28 - The 11 transcending eras End

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    36 mins
  • Ep. 21: NBA Star DeMarcus Cousins & Puma Basketball's Re-Launch
    Nov 13 2018
    Presented by Art Of Sport – https://ArtOfSport.com/NiceKicks NBA All-Star DeMarcus Cousins discusses his new shoe deal with Puma, how he plans to stand out on the court and why he clowned KD's shoes mid-game. Later, Matt Halfhill and Nick DePaula analyze Puma's NBA re-launch so far and the brand's potential ahead.

    0 – Intro

    1:24 – Art Of Sport

    2:10 – DeMarcus Cousins interview

    5:00 – NBA's new color rules

    8:13 – @PumaHoops Marketing

    9:28 – “Wouldn'tna happened in the Pumas”

    10:13 – Matt & Nick analyze Puma's re-launch

    12:22 – Pulse on Puma from players

    14:51 – Halo effect on Men's business

    20:23 – Is Basketball a declining category?

    23:12 – Puma not doing a signature shoe

    32:02 – Impact of Jay-Z

    33:57 – What do we want to see next?

    38:52 – Branding & color approach

    42:40 – Top 2019 Sneaker free agent targets


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    45 mins
  • Ep. 20: Nike designer Ben Nethongkome on the Kyrie 5
    Nov 6 2018

    Presented by Art Of Sport – https://ArtOfSport.com/NiceKicks

    Matt Halfhill and Nick DePaula check in with the designer of Kyrie Irving's latest signature model to hear all about the layered details, new Zoom Turbo cushioning and approach to colorways for the season ahead.

    0 – Intro

    1:50 – Starting points of the Kyrie 5

    4:50 – Flytrap inspiration

    6:55 – New Zoom Turbo cushioning

    8:22 – Hamsa Hand inspiring the grip

    9:38 – Additional details Kyrie wanted

    10:45 – Adoption around the NBA

    12:25 – New NBA color rules

    13:45 – Key colorways ahead

    17:45 – Keeping an accessible price point

    19:22 – Building out the Kyrie franchise of core models

    21:06 – Getting to know Kyrie

    23:55 – Seeing Kyrie lace up his design for the first time

    28:12 – Outro

    **

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    29 mins
  • Ep. 19: Nike designer Jason Petrie on the LeBron 16
    Oct 19 2018

    Presented by Art Of Sport – https://ArtOfSport.com/NiceKicks

    Matt Halfhill & Nick DePaula discuss LeBron's newest signature sneaker, the impact of his move to the Lakers, the potential for a “Space Jam 2” theme and more with his longtime designer Jason Petrie.

    0 – Intro

    3:20 – Art of Sport

    7:05 – Starting points of the LeBron 16

    14:51 – #LeBronWatch series last year

    21:06 – LeBron's excitement around the 15

    23:21 – NBA's new color rules

    25:16 – The move to LA

    28:30 – Kobe & LeBron

    30:21 – Space Jam 2

    32:00 – Traveling on LeBron's Summer tour

    35:26 – LeBron's fitness impacting design

    37: 51 – Evolution of Knit

    41:22 – LeBron's legacy

    43:57 – Closing thoughts


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    46 mins
  • Ep. 18: NBA's Top Sellers | Kyrie 4 "Red Carpet" | NK Mailbag
    May 1 2018
    Matt Halfhill & Nick DePaula discuss the NBA's top 5 signature sneaker sellers, Nike's random Kyrie release on FB Messenger, Matt's latest running update and the NK Mailbag.


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    1 hr and 5 mins