• Salon Memberships 101: Stability, Loyalty, and Profit
    Apr 22 2025

    Title: Why Boring Income is the Smartest Salon Strategy You’ve Never Tried

    Description:
    What if your clients wanted to pay you monthly—and loved you for it? In this episode, Phil Jackson, your Queen of Salons, breaks down exactly why “boring” predictable income might just be the secret to long-term success in your salon business.

    We unpack the power of salon memberships, the difference between subscriptions and loyalty schemes, and the biggest mistakes salon owners make when trying to build recurring revenue.

    You’ll hear how memberships not only stabilise your cash flow but also boost client loyalty and results—without relying on discounts. Whether you run a hair salon, skin clinic, or nail business, you’ll get practical ideas for launching your first membership offer (and what not to do).

    If you’re tired of riding the client rollercoaster and ready to grow a business that feels steady and scalable, this episode is for you.

    Categories: Money, Goal-setting
    Meta Tags: salon memberships, predictable income, client loyalty, salon strategy
    URL Slug: predictable-salon-income-memberships

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    15 mins
  • Niche and Thrive: How Specialisation Can Skyrocket Your Salon Business
    Apr 15 2025

    🎧 Episode: Niche and Thrive – How Specialisation Can Skyrocket Your Salon Business

    Trying to please everyone? That’s a fast track to burnout—and bland branding. In this episode, I’m sharing exactly why narrowing your salon’s focus could be the smartest decision you make this year.

    Here’s what we’ll cover:

    • Why generalists get overlooked in today’s salon market
    • The 4 powerful ways to define your niche (it’s not just about services!)
    • How niching leads to better clients, higher prices, and simpler marketing
    • Real-world examples to inspire your own specialisation journey
    • How to test a niche without locking yourself in

    🪄 Whether you’re a curly-hair specialist or building an inclusive, body-positive brand—this episode will help you own your niche with confidence.

    💌 Want the episode link sent straight to your inbox?
    DM or comment PODCAST on Instagram or Facebook.

    👇 Let’s connect:
    📧 phil@buildyoursalon.com
    📸 @philjacksoncoach on Instagram

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    13 mins
  • The Power of Inclusive Beauty: Sophie’s Journey to a Values-Led Clinic
    Apr 8 2025

    What does it take to build a beauty business that truly reflects who you are? In this inspiring episode, I’m joined by Sophie Brooks—founder of Joy by Sophie, a values-led aesthetic clinic based in Manchester.

    From her beginnings as a nurse to creating a standout brand rooted in inclusivity, neurodiversity, and holistic care, Sophie shares the powerful (and personal) journey behind her clinic. We talk about the challenges of stepping away from secure employment, the importance of strong brand values, and how niching down helped her connect deeply with her dream clients.

    If you’ve ever wondered how to build a beauty or aesthetic business that feels authentic, impactful and profitable, you’ll love this conversation.

    👉 Connect with Sophie: @joybysophie on Instagram
    🎧 Enjoyed this episode? You might also like my chat with Sam Marshall on diversity, equity and inclusion: Listen here
    💬 Want to be featured in a future success story? Email me at: phil@buildyoursalon.com
    📲 Subscribe for more salon success stories and no-nonsense business advice.

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    31 mins
  • Retail Isn’t Dead – You’re Just Doing It Wrong
    Apr 1 2025

    Salon retail can be a game-changer for your profits… if you get it right. But handled badly? You’ll spend more time dusting products than selling them!

    In this episode, I’m cutting through the noise and sharing my top three strategies to make retail a thriving, profitable part of your salon. No pushy sales tactics, no awkward scripts—just practical, proven methods that work (even if your team hates selling).

    We’re talking:
    ✅ The one simple tweak that makes clients want to buy from you
    ✅ Why bundling retail into services can stop price comparisons dead
    ✅ How to shift your team’s mindset from ‘awkward selling’ to ‘effortless recommending’

    Plus, I’m tackling the biggest mistake salon owners make with retail—and how to fix it fast.

    If you’re ready to turn your retail shelves into a real revenue stream, this episode is for you.

    🎧 Subscribe for more salon business wisdom every week!

    📩 Got a question or want to be featured on the podcast? Email me at phil@buildyoursalon.com

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    16 mins
  • The Salon Owner’s Guide to Smarter Metrics
    Mar 25 2025

    Turnover looks sexy, but it doesn’t tell the full story! If you’re only tracking your takings, you’re missing crucial insights about your salon’s success.

    In this episode, I’m sharing my Metrics Monday routine and the key numbers every salon owner should be tracking—beyond turnover. From profitability and cash reserves to sales, marketing, and progress towards your goals, I’ll help you build a simple scorecard that actually moves your business forward.

    Stop guessing, start measuring, and take control of your salon’s future!

    📩 Got a question or want to share your salon success story? Email me at phil@buildyoursalon.com—I’d love to hear from you!

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    12 mins
  • Time to Step Up: Ambition Isn’t a Dirty Word
    Mar 18 2025

    There’s a dangerous trend creeping into our industry—the art of playing small, setting lower goals, and hiding behind “work-life balance” as an excuse for stagnation. I’m calling it out.


    In this episode, I challenge the growing mindset that ambition is toxic and that pushing for more somehow makes you greedy. The truth? Growth is meant to be uncomfortable. Discipline, hard work, and leadership are what separate thriving salon owners from those who are barely scraping by. And if you’re charging bargain-basement prices, dodging taxes, or refusing to invest in your business, you can’t blame clients for not taking you seriously.

    This is a call to arms. It’s time to step up, get serious, and elevate our industry together—because if we don’t, who will?

    💬 Got an opinion? Agree or disagree? Email me at phil@buildyoursalon.com or DM me on Instagram @philjacksoncoach—let’s talk.

    👉 If you’re ready to play a bigger game, start now. Listen in, take action, and let’s get our industry back on track.

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    10 mins
  • 5 Ways You’re Probably Not Using AI (But Should Be!)
    Mar 11 2025

    AI isn’t just for tech geeks—it’s a game-changer for salon owners too! But most of us are only scratching the surface of what’s possible.

    In this episode, I’m sharing five surprising ways you could (and should) be using AI in your salon business to save time, boost efficiency, and make smarter decisions.

    From generating client emails in seconds to analysing big data without the headache, I’ll walk you through how AI can cut your workload without cutting corners. I’m even throwing in a few lesser-known AI tools that can help with everything from content creation to salon marketing—so you can focus on what you do best!


    Check out SINTRA here: https://playosinc.pxf.io/o4z9xW

    🚀 Want to learn how to use AI for salon marketing? Sign up for my free 5-day training! https://buildyoursalon.com/chatgpt

    📩 Got a question or want to share how you’re using AI? Email me at phil@buildyoursalon.com—I’d love to hear from you!

    🎧 Listen now and start using AI to work smarter, not harder!

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    19 mins
  • Salon Industry in Danger? Here’s What They’re NOT Telling You!
    Mar 4 2025

    In this episode of the Build Your Salon podcast, I’m tackling some of the sensational headlines making waves in the salon industry. Are apprenticeships really disappearing? Is the salon sector on the verge of collapse? I’m here to set the record straight and challenge the doom and gloom narrative.

    I’ll share why tax cuts aren’t the magic solution and explain how the rise of the gig economy and high street decline are equally big threats to salons. I’ll also shine a light on the truth behind the manufacturers who may be more invested in keeping us inefficient than we realise.

    If you’re a salon owner or anyone in the industry, this episode will help you rethink the crisis we’re facing and explore a more realistic, solution-driven approach. Tune in for a dose of honesty, fresh perspective, and, as always, a bit of no-nonsense wisdom.

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    19 mins