• Niche and Thrive: How Specialisation Can Skyrocket Your Salon Business

  • Apr 15 2025
  • Length: 13 mins
  • Podcast

Niche and Thrive: How Specialisation Can Skyrocket Your Salon Business

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  • Summary

  • 🎧 Episode: Niche and Thrive – How Specialisation Can Skyrocket Your Salon Business

    Trying to please everyone? That’s a fast track to burnout—and bland branding. In this episode, I’m sharing exactly why narrowing your salon’s focus could be the smartest decision you make this year.

    Here’s what we’ll cover:

    • Why generalists get overlooked in today’s salon market
    • The 4 powerful ways to define your niche (it’s not just about services!)
    • How niching leads to better clients, higher prices, and simpler marketing
    • Real-world examples to inspire your own specialisation journey
    • How to test a niche without locking yourself in

    🪄 Whether you’re a curly-hair specialist or building an inclusive, body-positive brand—this episode will help you own your niche with confidence.

    💌 Want the episode link sent straight to your inbox?
    DM or comment PODCAST on Instagram or Facebook.

    👇 Let’s connect:
    📧 phil@buildyoursalon.com
    📸 @philjacksoncoach on Instagram
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