Showing results by author "Annie Wilson" in All Categories
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The Growth Dilemma
- Managing Your Brand When Different Customers Want Different Things
- By: Annie Wilson, Ryan Hamilton
- Narrated by: Amber Dekkers
- Length: 9 hrs
- Unabridged
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Marketing experts and professors Annie Wilson and Ryan Hamilton, through dozens of cases, provide insight into how brands can drive growth by attracting new segments without alienating or losing their current customers. They also explore how brands can more strategically select and manage customer segments to drive high velocity growth and symbiotic segment relationships.
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The Growth Dilemma
- Managing Your Brand When Different Customers Want Different Things
- Narrated by: Amber Dekkers
- Length: 9 hrs
- Release date: 10-06-25
- Language: English
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The Door Stays Open
- By: Annie Wilson
- Original Recording
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The Door Stays Open is a podcast about San Francisco's retail past, present, and future. Join host Annie Wilson as she talks about local retail history, and has conversations with retailers, entrepreneurs, and visionaries about San Francisco's storied retail past, the state of it's pandemic present, and how it may navigate into the future.
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