• Home Builder Marketing and Growth Show - Real Estate Marketing Ideas and More

  • By: Jeff Schneider
  • Podcast

Home Builder Marketing and Growth Show - Real Estate Marketing Ideas and More

By: Jeff Schneider
Listen for free

  • Summary

  • Discover the blueprint for success in the home building industry with the Home Builder Marketing and Growth Show! We're your ultimate resource for cutting-edge digital marketing strategies, sales techniques, and growth hacks tailored specifically for home builders and real estate professionals. Join host Jeff Schneider, a seasoned marketing expert with over a decade of experience in the home building industry, as he shares actionable insights and interviews top industry leaders. Whether you're a custom home builder, a marketing executive, or a sales professional, this show is your secret weapon for staying ahead in the competitive real estate market. What sets us apart: - Exclusive focus on home builder marketing and sales strategies - Actionable advice from industry experts and successful builders - HubSpot tips and tricks specifically for home builders - Bite-sized segments for quick, implementable ideas Tune in to discover: - Cutting-edge digital marketing tactics for home builders - Proven lead generation and conversion strategies - Effective email marketing campaigns for real estate - Social media mastery for builders and developers - Content marketing that resonates with home buyers - Optimizing your builder funnel for maximum results - Latest trends in home builder digital marketing - Professional secrets for success in the building industry We dive deep into the topics that matter most to you: - Digital Innovation: Explore the latest in 3D/VR/AR technologies, AI for sales and marketing, and emerging tools to enhance the customer journey. - Brand Building: Master brand strategy, competitive market analysis, and develop comprehensive marketing plans that set you apart. - Lead Generation: Uncover strategies for new community launches, reaching niche markets, and creating a steady stream of qualified leads. - Sales Excellence: From design studios to digital sales processes, learn to qualify leads, convert prospects, and train top-performing sales teams. - Customer Experience: Enhance every touchpoint of the buyer's journey, from first click to final key handover. - Online Presence: Boost your website's performance, master SEO for home builders, and create a digital presence that attracts and converts. - Analytics and ROI: Dive into metrics that matter, learn to measure campaign success, and optimize your marketing spend for maximum return. Industry Trends: Stay ahead with insights on market shifts, buyer preferences, and emerging opportunities in home building. - Reputation Management: Build and maintain a stellar online reputation that attracts buyers and builds trust. - Technology Integration: Discover how to leverage CRM systems, marketing automation, and other tech tools to streamline your operations and boost efficiency. Each episode provides practical, implementable strategies that you can put to work in your business immediately. From email marketing templates to social media calendars, website optimization techniques to closing scripts – we provide the tools you need to excel. Our show is the perfect companion for your drive time, providing bite-sized insights and in-depth discussions that will transform your approach to home builder marketing and sales. We'll help you build a market-proof marketing strategy that withstands economic fluctuations and keeps your business thriving. Explore topics like optimizing your builder funnel, uncovering professional builder secrets, and implementing cutting-edge digital marketing tactics for home builders. Our goal is to be your go-to home builder digital marketing podcast, delivering fresh ideas and proven strategies week after week. Don't just build homes – build an empire. The Home Builder Marketing and Growth Show is your foundation for success in the ever-evolving world of home building and real estate marketing. Join our community of forward-thinking builders, marketers, and sales professionals who are redefining success in the industry. We understand that running a successful building business requires more than just construction knowledge. That's why we focus on business for builders, providing you with the marketing and sales strategies you need to grow your company and stand out in a competitive market. Subscribe now and start constructing your path to unprecedented growth and success. With the Home Builder Marketing and Growth Show, you're not just staying ahead of the competition – you're redefining the game. Let's build up your marketing skills, drive growth in your business, and create a lasting legacy in the home building industry. Your blueprint for success awaits – hit play and let's start building your future today!
    © 2024
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Episodes
  • Lead Magnets: My Favourite Tactic For Generating Home Buyer Leads + Examples You Can Swipe & Deploy | Marketing Minute | #011

    Lead Magnets: My Favourite Tactic For Generating Home Buyer Leads + Examples You Can Swipe & Deploy | Marketing Minute | #011
    Dec 19 2024

    Is your home builder website converting less than 1% of visitors into leads? Transform your website into a lead-generating powerhouse with proven lead magnet strategies specifically designed for home builders.

    In this value-packed episode, Jeff reveals battle-tested lead magnet tactics that have helped generate over 110,000 home buyer leads for builders across North America. You'll discover:

    • Why traditional contact forms are leaving 99% of potential leads behind
    • 5 high-converting lead magnet examples you can implement immediately
    • Strategic placement tactics to maximize conversion rates
    • How to map lead magnets to your buyer's journey for better results
    • The psychology behind what makes home buyers take action

    Whether you're just getting started with lead generation or looking to optimize your existing efforts, this episode provides actionable strategies to boost your website's conversion rates.

    FREE DOWNLOAD: Get the Home Builder Lead Magnet Swipe File at https://velocity23.com/LMSF

    ️ TOOL RECOMMENDATION: Check out Convertbox at https://velocity23.com/convertbox

    Connect with Jeff Schneider on LinkedIn.

    Ready to take your home builder marketing to the next level?

    Here are 3 ways to connect with us:

    1. Visit buildermarketinggrowthshow.com for full episode listings and free marketing resources
    2. Book a complimentary 1-hour strategy session at velocity23.com/schedule to discuss your marketing goals and challenges
    3. Explore velocity23.com for in-depth marketing strategies, tools, and guidance for home builders

    Discussed in this episode: home builder lead magnets, lead generation, content marketing, lead magnets, email marketing, website conversion, home buyer leads, content upgrades, landing pages, conversion rates, real estate marketing, home builder website, lead nurturing, buyer journey
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    28 mins
  • Online Sales Concierge Best Practices From One Of The Top Trainers In The Industry | Leah Fellows | #010

    Online Sales Concierge Best Practices From One Of The Top Trainers In The Industry | Leah Fellows | #010
    Dec 9 2024

    Is your sales team struggling to convert digital leads into appointments? Ready to unlock the true potential of your Online Sales Counselor program?

    In this value-packed episode, industry pioneer Leah Fellows shares battle-tested insights from 18 years of training top-performing OSCs. As the founder of Blue Gypsy Inc and one of the most respected voices in OSC development, Leah reveals what actually works to improve conversion rates and drive more sales.

    You'll discover:

    • Why traditional lead follow-up fails and how to fix it
    • The critical difference between appointment setters and true OSCs
    • How to properly structure, staff and scale your OSC program
    • Game-changing metrics that determine real OSC success
    • Emerging technologies that enhance (not replace) the OSC role

    Whether you're building an OSC program from scratch or optimizing an existing one, this episode provides actionable strategies to transform your digital lead conversion process.

    Connect with Leah Fellows on LinkedIn, or visit her website at bluegypsyinc.com

    Connect with Jeff Schneider on LinkedIn.

    Ready to take your home builder marketing to the next level? Here are 3 ways to connect with us:

    1. Visit buildermarketinggrowthshow.com for full episode listings and free marketing resources
    2. Book a complimentary 1-hour strategy session at velocity23.com/schedule to discuss your marketing goals and challenges
    3. Explore velocity23.com for in-depth marketing strategies, tools, and guidance for home builders

    Topics covered in this episode: online sales counsellor, sales training, lead generation, buyer journey, CRM system, home builder sales, lead conversion, sales process, digital marketing, real estate marketing, sales automation, OSC program, lead nurturing, sales funnel, OSC training, new home sales, lead development
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    1 hr and 3 mins
  • Contact Type: A Custom HubSpot Property To Sort Contacts So Sales People Only Focus On Prospects | HubSpot for Home Builders | #009

    Contact Type: A Custom HubSpot Property To Sort Contacts So Sales People Only Focus On Prospects | HubSpot for Home Builders | #009
    Dec 3 2024

    Transform your messy HubSpot database into an organized powerhouse that helps your sales team instantly find the right contacts to follow up with. In this tactical episode of HubSpot Hacks for Home Builders, Jeff Schneider, a 13-year HubSpot certified partner, reveals how to implement and leverage the Contact Type property to boost your team's efficiency and marketing effectiveness.

    Key takeaways:

    • Set up the Contact Type property in just 15 minutes
    • Properly segment contacts for targeted communications
    • Prevent embarrassing email marketing mistakes
    • Streamline your sales team's follow-up process
    • Create automated workflows for contact organization

    Whether you're struggling with contact management, database organization, or simply want to improve your team's efficiency, this episode provides actionable steps to enhance your HubSpot implementation.

    Ready to stop wasting time digging through messy contact lists?

    Download our free Contact Type Setup Guide and transform your database today: velocity23.com/hsct

    Want to maximize your HubSpot investment?

    Our comprehensive HubSpot Audit includes a 60+ point inspection of your portal to unlock its full potential. Visit velocity23.com/hubspot-audit to learn more.

    Connect with Jeff Schneider on LinkedIn.

    Ready to take your home builder marketing to the next level?

    Here are 3 ways to connect with us:

    1. Visit buildermarketinggrowthshow.com for full episode listings and free marketing resources
    2. Book a complimentary 1-hour strategy session at velocity23.com/schedule to discuss your marketing goals and challenges
    3. Explore velocity23.com for in-depth marketing strategies, tools, and guidance for home builders

    Topics explored in this episode: HubSpot contact properties, contact management, HubSpot database, lead status property, sales efficiency, contact segmentation, email marketing, contact organization, home builder CRM, marketing automation, HubSpot workflows, contact lists, real estate marketing, database organization
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    19 mins

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