Ever wondered how the top brass hires their dream teams? AJ and Benjamin deep dive into the secret sauce behind effective hiring and recruitment. They break down why crafting a hiring funnel, much like a marketing one, is your golden ticket to onboarding champs.

But wait, skills alone don't cut it. Our dynamic duo highlights the art of spotting a culture fit. They passionately argue that a blend of the right skills and the perfect mindset paves the path for a dream team. Think high octane productivity with a dash of infectious enthusiasm!

Oh, and for the knowledge seekers, there's a treat on the horizon: "Atomic Wire." Dive into this upcoming newsletter for your daily dose of insights and the latest buzz.

Connect with us:

AJ: https://www.linkedin.com/in/arunjoseph1290/ 

Ben: https://www.linkedin.com/in/benjamin-cherian-mathew/ 

Dive into this episode of Growth Graph, and discover how surrounding yourself with the right tribe can be your secret weapon for success!

This podcast is produced by Industry Atom. Go beyond the ordinary in digital transformation, sharpen your decision-making, and elevate your business growth with Industry Atom's unmatched event experiences, profound insights, and an empowering network. Discover more about them here: https://www.linkedin.com/company/industryatom/ 

Episode 4 is out, and Ben and AJ are ready to take you on a deep dive into the B2B Content Strategy world. They’re shedding light on the intricacies of full-funnel content strategy, unveiling its transformative power in the realm of business.

The dynamic duo doesn’t stop there. They emphasize the game-changing impact of tailoring content to your audience's specific stage in their buyer journey. With personalized content, engagement levels can skyrocket!

For a sprinkle of external wisdom, AJ introduces an insightful tweet from the renowned digital marketing maven, Ann Handley. If you’re in the content game, her words are not to be missed. They'll discuss her perspective and its broader implications for the ever-evolving world of marketing.

And for those always on the hunt for cutting-edge tools, Ben and AJ have a treat: Buzzsumo. This AI-powered gem helps in content discovery, impact measurement, and much more. It's their secret weapon for staying on top of content trends.

Connect with us:

AJ: https://www.linkedin.com/in/arunjoseph1290/

Ben: https://www.linkedin.com/in/benjamin-cherian-mathew/

Jump into Growth Graph for an episode brimming with insights and actionable steps to elevate your networking journey!

This podcast is produced by Industry Atom. Go beyond the ordinary in digital transformation, sharpen your decision-making, and elevate your business growth with Industry Atom's unmatched event experiences, profound insights, and an empowering network. Discover more about them here: https://www.linkedin.com/company/lumosforum/

Ben and AJ are geeking out about all things podcasts. Ever get overwhelmed with all the podcast styles out there? They're breaking it down for you, from interviews to deep dives and everything in-between.

But here's the real tea: they're digging deep into narrative-style podcasts. You know, the ones that glue you to your headphones and make you miss your subway stop? Yep, those. They've got the 411 on why these story-driven episodes have that magnetic pull on listeners.

And for all you budding podcast creators, AJ’s revealing his secret weapon: Descript. Trust us, it’s a game-changer for editing and producing podcast content that sounds top-notch.

Connect with us:
AJ: https://www.linkedin.com/in/arunjoseph1290/
Ben: https://www.linkedin.com/in/benjamin-cherian-mathew/

Jump into Growth Graph for an episode brimming with insights and actionable steps to elevate your networking journey!

This podcast is produced by Industry Atom. Go beyond the ordinary in digital transformation, sharpen your decision-making, and elevate your business growth with Industry Atom's unmatched event experiences, profound insights, and an empowering network. Discover more about them here: https://www.linkedin.com/company/lumosforum/

Joseph and Ben are back, and this time they're getting real about the art of the case study in B2B storytelling. Want to know the secret sauce behind those epic stories that make you go "Wow, I need that!"? Stick around!

Ben's got the scoop on an insanely cool Mercedes ad and he's going to break it all down for us. Meanwhile, Joseph’s got this P.E.A.R.L. framework thing that he swears by for whipping up case studies that are straight fire.

Oh, and for the tech junkies out there, Joseph's showing off this nifty gadget called the evo4. It's their secret weapon for that crisp two-mic podcast sound.

Connect with us:
Joseph: https://www.linkedin.com/in/kjosephabraham/
Ben: https://www.linkedin.com/in/benjamin-cherian-mathew/

Jump into Growth Graph for an episode brimming with insights and actionable steps to elevate your networking journey!

This podcast is produced by Industry Atom. Go beyond the ordinary in digital transformation, sharpen your decision-making, and elevate your business growth with Industry Atom's unmatched event experiences, profound insights, and an empowering network. Discover more about them here: https://www.linkedin.com/company/lumosforum/

Joseph and Ben take a deep dive into the vibrant world of networking in Growth Graph's premiere episode. Spotlighting Mark Birch, a NYC-based community builder and AWS advocate, they unpack the essence of networking. Birch, founder of DEV.BIZ.OPS and the creator of the Enterprise Sales Forum, offers a global sanctuary for over 25,000 B2B sales professionals.

The duo distills four cardinal characteristics of a compelling networker, drawing inspiration from Mark's vast experiences.

Enhancing the networking narrative, Joseph presents Clay.earth, a game-changing tool. He's confident listeners will extract significant value from Clay, sharing an exclusive invitation link for all: https://clay.earth/invite/ed7382

Connect with us:

Joseph: https://www.linkedin.com/in/kjosephabraham/
Ben: https://www.linkedin.com/in/benjamin-cherian-mathew/

Jump into Growth Graph for an episode brimming with insights and actionable steps to elevate your networking journey!

This podcast is produced by Industry Atom. Go beyond the ordinary in digital transformation, sharpen your decision-making, and elevate your business growth with Industry Atom's unmatched event experiences, profound insights, and an empowering network. Discover more about them here: https://www.linkedin.com/company/lumosforum/