Unleash the Power of Storytelling cover art

Unleash the Power of Storytelling

Win Hearts, Change Minds, Get Results

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Unleash the Power of Storytelling

By: Rob Biesenbach
Narrated by: Rob Biesenbach
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About this listen

Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life.

"In this engaging, no-nonsense, and often extremely funny handbook on the craft behind great stories, Rob Biesenbach shares his own storytelling roadmap without hesitation, giving you precisely what you need to raise your business storytelling to an art form." (Shonali Burke, ABC, president & CEO, Shonali Burke Consulting)

What can storytelling do for you?

Study after study confirms that stories have unparalleled power to break down walls, build trust, and influence people to act. More than facts and data alone, stories are fundamental to capturing and expressing our ideas, wishes, and beliefs and getting the results we want. The right story can help you nail a job interview, earn a raise, close a sale, strengthen relationships with customers and employees, become a more comfortable networker, rally a team, and more.

A practical guide for the busy professional.

Taking a fun, no-nonsense approach, Unleash the Power of Storytelling will teach you:

  • The hard science behind why stories work
  • A simple three-part structure for telling any story
  • The role of emotion in fueling great stories
  • How to cut the clutter and focus your story on the essentials
  • How and where to find great stories
  • Tips for delivering your stories in the most effective way possible

It also contains tons of practical examples showing you how to use stories in job interviews, presentations, customer calls, employee meetings - even how to craft the right story for a wedding toast or eulogy!

©2018 Rob Biesenbach (P)2018 Rob Biesenbach
Business Communication Career Success Marketing & Sales Sales & Selling Business Career Storytelling Creative Writing Speech Writing

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All stars
Most relevant  
I’ve rated it three for content which is a reasonable introduction to the core concepts.

As an audiobook, if the author had included some downloadable resources, it would be more useable but as it stands, as an audiobook I’d probably drop my rating to a 2.

Not bad, but must do better.

Doesn’t lend well to being an audiobook…

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This is a great book on presentations and personal branding. It’s very compact and with a ton of useful advice.

Great book on presentations and personal branding

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A great read, easy to follow and lots of useful tips and examples to make implementing the ideas with good understanding

Great book.

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Loved how it was short and sweet with examples to implement storytelling ourselves. Very practical advice

Loved the tangible examples

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it's an interesting book, but it feels more like a self-help book rather than a deep dive into storytelling. I enjoyed listening to it, but it did not overwhelmingly change me.

insightful tips but common sense really

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This guy knows how to tell a good story! This book has given me the confidence to tell better stories in both my professional and personal life and really got me thinking about the power of storytelling.

Helpful advice from a pro

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Gives good tips on how to create good stories, presentations, but also personal branding which I found very useful.

Very good insights and examples

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Brilliant book for the basics of story telling. Maybe a little basic for those experienced in sales and marketing. Still very valuable every day tips.

Great for beginners

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It’s the best storytelling book I’ve ever read. Very precise and to the point. I recommend it to anyone who’s interested in improving their storytelling and presentation skills. Thank you

The case study story part

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An excellent book, easy on the ear, easy to follow packed with great ideas. Recommended.

Highly recommended.

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