Showing results by narrator "Walter Dixon" in All Categories

What do Blendtec, The Wizarding World of Harry Potter and Barack Obama have in common? They all created huge amounts of buzz and generated millions of dollars in sales and campaign contributions by using the principles found in this enlightening audio book. A World Wide Rave is when people around the world are talking about you, your company, and your products Whether you're located in San Francisco, Dubai, or Reykjavik, it's when global communities eagerly link to your stuff on the Web.

The concept of law lies at the heart of our social and political life. Legal philosophy, or jurisprudence, explores the notion of law and its role in society, illuminating its meaning and its relation to the universal questions of justice, rights, and morality. In this Very Short Introduction audiobook, Raymond Wacks analyzes the nature and purpose of the legal system and the practice by courts, lawyers, and judges.

Finland shocked the world when its 15-year-olds scored highest on the first Programme for International Student Assessment (PISA), a set of tests touted for evaluating critical-thinking skills in math, science, and reading. That was in 2001; but even today, this tiny Nordic nation continues to amaze. How does Finnish education - with short school days, light homework loads, and little standardized testing - produce students who match the PISA scores of high-powered, stressed-out kids in Asia?

Until the early 1870s, very little was known about the creatures lurking in the depths of our oceans. The first systematic investigation into life in our oceans was made during the circumnavigation of the HMS Challenger. Scientists credit this voyage as the beginning of modern oceanography. In this book, Graham Bell takes listeners through the voyage station by station, following the progress of the expedition and introducing some of the new and strange animals that were hauled up from the depths of the ocean and seen by human eyes for the first time.

This entertaining examination of everyday science from the fanciful to the factual covers topics ranging from pesticides and environmental estrogens to lipsticks and garlic. Readers are alerted to the shenanigans of quacks and are offered glimpses into the fascinating history of science. The science of aphrodisiacs, DDT, bottled waters, vitamins, barbiturates, plastic wraps, and smoked meat is investigated. Worries about acrylamide, preservatives, and waxed fruits are put into perspective, and the mysteries of bulletproof vests, weight-loss diets, green-haired Swedes, laughing gas, and "mad honey" are unraveled.

Your Mind: An Owner's Manual for a Better Life combines extensive psychological research with decades of clinical practice and delivers its wisdom in a practical, easy-to-digest narrative. Through examples and exercises, Drs. Cortman and Shinitzky present a step-by-step strategy to help you make use of the truths and become a happier, healthier you.

Business Valuation for Dummies is filled with expert guidance that business owners, managers at all levels, investors, and students can use when determining the value of a business. It contains a solid framework for valuation, including advice on analyzing historical performance, evaluating assets and income value, understanding a company's financial statements, estimating the cost of capital, business valuation models, and how to apply those models to different types of businesses.

Sydney Finkelstein, Jo Whitehead, and Andrew Campbell show how the usually beneficial processes of the human mind can become traps when we face big decisions. The authors show how the shortcuts our brains have learned to take over millennia of evolution can derail our decision making. Think Again offers a powerful model for making better decisions, describing the key red flags to watch for and detailing the decision-making safeguards we need.

In Leadership in the Era of Economic Uncertainty, business advisor Ram Charan describes steps you can take right now to steer your organization away from the pitfalls and position it for a new future. You'll find practical techniques that will help you cope with: cash and credit crunches, shrinking budgets, collapsing markets, sinking workforce morale, disappearing suppliers, and nervous stakeholders.

It's a jungle out there. There is no end to the obstacles, challenges, mountains, and unexpected issues, even self-defeating thoughts, that get in the way of being the best you can be and achieving your goals and dreams. So here it is: a powerful system to enable you to make good decisions, prevent problems, and plan for the future with speed, effectiveness, and accuracy every time! The greatest coaches and leaders today and throughout history have mastered these skills. And now, so can you.

In Ungifted, cognitive psychologist Scott Barry Kaufman - who was relegated to special education as a child - sets out to show that the way we interpret traditional metrics of intelligence is misguided. Kaufman explores the latest research in genetics and neuroscience, as well as evolutionary, developmental, social, positive, and cognitive psychology, to challenge the conventional wisdom about the childhood predictors of adult success. He reveals that there are many paths to greatness, and argues for a more holistic approach to achievement that takes into account each young person’s personal goals, individual psychology, and developmental trajectory.

The first and second editions of Repacking Your Bags helped people develop their own unique visions of the good life and take practical steps at home and at work to make sense of their lives and live in an authentically meaningful way. Written as a travel guide it helped people to put together a "trip checklist" that provided the elements of the good life: work, love, place, and purpose. But Leider and Shapiro came to realize that repacking is not something we do once or twice in reaction to a sense of disillusionment or frustration in our lives. Developing one’s own vision of the good life is a matter of constant and evolving choice.

Jeffrey Cruikshank and Arthur Schultz have written a fascinating biography of one of the 20th century’s most intriguing figures. Albert D. Lasker helped invent “reason why” advertising, market research based on direct-mail advertising, premium coupons, and a host of other industry innovations. He invented and promoted powerful brands. But his impact went far beyond traditional advertising. This is the story of a man who shaped an industry - and changed the way we look at our world.

Customer service goals have been articulated, messages drilled, and incentive programs created. But many employees still deliver lackluster service. What does it take to get them functioning as stellar frontline representatives of the company? Rather than offering another set of tactics for improving customer service, this audiobook takes a novel approach by rooting out the real reasons employees aren’t delivering the service they should.

"Under the Sunset" was Bram Stoker's first short story collection written in 1881. These short stories were intended for children and includes the following stories: "Under The Sunset", "The Rose Prince", "The Invisible Giant", and much more.

Your organization can save and thrive in the cloud with this first nontechnical guide to cloud computing for business leaders.

You may never visit the Gettysburg battlefield, but understanding historic lessons from Battle Tested! will have a profound influence on not only your leadership abilities, but also your life, organizations, and career.

Few people know much about stem cell research beyond the ethical questions raised by using embryos. But in the last decade, stem cell research has made huge advances toward eliminating some of our most intractable diseases. Now this sweeping and accessible book introduces us to this cutting-edge science, which will revolutionize medicine and change the way we think about and treat disease.

When it comes to strategies, salespeople usually veer toward one of two extremes: operating analytically…or by the seat of their pants. In this groundbreaking audiobook on sales creativity, listeners will learn how to integrate the right-brain aptitude for innovation with the left-brain affinity for logic and process. The result is a fresh, dynamic approach that addresses customers' needs while expanding the salesperson's entire way of thinking.

Why are cellphone plans so much more expensive in the United States than in Europe? It seems a simple question. But the search for an answer took Thomas Philippon on an unexpected journey through some of the most complex and hotly debated issues in modern economics. Ultimately, he reached a surprising conclusion: American markets, once a model for the world, are giving up on healthy competition.