Episode 420 - The Never-Ending School of Podcasting – Why Podcasting Keeps Curiosity Ignited

Ever recorded a podcast episode and discovered something unexpected about yourself mid-conversation? Today we're exploring how the mic becomes a mirror – revealing passions, biases, and talents you never knew you had. This is curiosity ignited in action

• The Curiosity Loop

  • How preparing episodes forces you to ask better questions

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• Mic as Mirror

  • Audio self-awareness: What your vocal tone reveals about confidence

  • Listener challenge: Analyze your oldest vs newest episode to track personal growth

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• Unexpected Teachers

  • How interviewing diverse guests exposes blindspots

  • Case study: Share a moment when a guest's perspective fundamentally shifted your worldview

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• Curiosity in Action

  • Practical exercise: "The 5-Why Episode" – Record yourself exploring one topic through five layers of "why" questions

    
    

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Episode 419 - Unlocking Your Back Catalog - The Art of Podcast Playlists

Leveraging playlists to organize your podcast’s back catalog is a powerful strategy for helping listeners quickly find content that matches their interests-especially when you have a large library of episodes. Playlists group similar topics, themes, or guest types, making your podcast more accessible and binge-worthy.

Where to Create and Share Podcast Playlists

Beyond YouTube and Spotify, consider these platforms:

• Podbean: Allows for both audio and video playlists, integrating with your main podcast feed and website

• Vimeo: Great for high-quality video podcast playlists with customization options

• Dailymotion: Supports easy video uploads and playlist creation for a diverse audience

• Twitch: Ideal for live and pre-recorded podcast content, with playlist-like collections for episodes

• Wistia & SproutVideo: Offer advanced playlist features and analytics for both short and long-form video episodes1.

• Listen Later (by Listen Notes): Lets you curate podcast episode playlists and provides an RSS feed that listeners can add to any podcast app, making it easy to share themed collections

• Acast, Buzzsprout, Podomatic: Many podcast hosting platforms offer playlist or episode grouping features, plus embeddable web players for your site

Where to Promote Your Playlists

• Podcast Show Notes: Include direct links to playlists in your episode notes so listeners can easily find related content

• Your Podcast Website or Blog: Create a dedicated “Playlists” or “Start Here” section, and embed playlist players for easy navigation

• Social Media: Promote playlists on Instagram, Facebook, LinkedIn, and X (formerly Twitter) with engaging visuals, episode highlights, and direct links

• Email Newsletters: Feature playlists in your regular emails to subscribers, highlighting new or themed collections.

• Podcast Directories: Some directories (like Apple Podcasts and Listen Notes) allow you to create and share curated lists or collections

• Community Groups: Share playlists in relevant online communities, forums, or groups where your target audience gathers.

By creating and promoting playlists across multiple platforms like Podbean, Vimeo, Dailymotion, Listen Later, and your own website, you make it easier for listeners to discover and enjoy your content. Promote these playlists in your show notes, on your website, and across social media to maximize reach and listener engagement

https://www.listennotes.com/listen-later/____

https://howtopodcast.ca/

Episode 418 - Podcast With Purpose - 4 Steps to Sharpen Your Show’s Mission

Podcast Goal-Setting Questions

1. What is the main purpose or mission of your podcast?
   (What impact or outcome do you want your show to create for listeners or your community?)

2. How will you measure if your podcast is achieving its purpose?
   (What signs, feedback, or results will show you that you’re on track?)

3. Are you currently meeting your podcast’s goals and delivering on your mission?
   (What’s working well, and where might there be a gap between your intention and your results?)

4. What steps can you take right now to improve your podcast and better fulfill its purpose?
   (How can you refine your approach, content, or strategy to get even closer to your goals?)

"Do what you can, with what you have, where you are"

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https://howtopodcast.ca/

EPISODE 76 - Six Simple Tips When Dealing With A Hater - How To Overcome Negative Comments as a Podcaster

As a new podcaster, dealing with haters can be tough. Here are some simple tips to keep in mind:

1. Don't take negative comments personally.
2. Try to learn from constructive feedback.
3. Ignore or delete comments that are hateful or abusive.
4. Respond kindly to negative comments that are not abusive.
5. Focus on your supporters and the positive impact you are having.
6. Take a break from social media if it gets overwhelming.

Remember that haters are often a small group of people, so don't let their negativity discourage you from creating great content for your listeners.

If YOU are looking for help in starting your new podcast, please check out our site - I would love to help you!

Dave

http://howtopodcast.ca/

An Easy Way to Resurface Past Podcast Episodes Buried in the Past - Daily Dave - Podcast Tips

As your library of past episodes grows over time, great episodes, content and conversations with past guests get buried in a back catalog that many new listeners may never discover. So how do we keep our back catalog alive for newer audiences?

You can create a curated playlist of like content, you can design an online magazine of themed content, you can add a link to your show notes highlighting a past episode or you can do what I just did - check out the episode next to this one in your list of episodes, look at the episode number and compare that episode number to the other numerical episode numbers on your screen - what do you see?

I took the single best episode from all of my content and moved it up the list from the past by simply changing the date - an episode from 2 years ago is now right up at the top of the list with all the other recent episodes - I didn't upload a duplicate episode, I simply changed the release date thus mainitaining my listener stat history over the past 2 years and made this episode more visible to new listeners instead of leaving this buried in the past.

At any time, I can push this episode back to where it was originally released on 5/5/2023

So, if you have a great episode or an episode that didn't perform as well as you had hoped, try bringing that episode back from the past to see how your new listeners respond.

Play with your back catalog - your audience would love to hear something new that once was old - try it and let me know the results!

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https://howtopodcast.ca/

Episode 417 - PodSEO Demo - a cutting-edge SEO platform specifically designed to enhance the visibility and reach of podcasts - with Andrea de'Marsi

Podseo Launches SEO Platform Tailored for PodcastersPress Release · January 14, 2025

Podseo, a cutting-edge SEO platform specifically designed to enhance the visibility and reach of podcasts across major search engines and podcast directories, is officially launching today.

As podcasting matures into a mainstream media format, marketing best practices remain surprisingly primitive, with podcasters often lacking proper tools to measure performance or quantify their growth strategies. Podseo addresses this gap by providing advanced solutions that bring clarity, precision, and actionable insights to podcast marketing. By empowering podcasters with measurable, data-driven tools, Podseo helps creators optimize and grow their podcasts across major platforms, including YouTube.

“Podcasters today face an increasingly complex landscape, and we built Podseo to give them the tools to thrive,” said Andrea de’Marsi, founder and CEO of Podseo and a veteran of the podcasting industry with 16 years of experience. Formerly COO at Voxnest and co-founder at Spreaker, de’Marsi most recently worked at Triton and iHeartMedia.

“With Podseo, creators can take control of their podcast’s visibility and growth, without needing to rely on guesswork or outdated approaches.”

Key Features of Podseo Include:

• Keyword Tracking and Optimization: Identify and integrate the most effective keywords to enhance podcast discoverability.
• AI-driven Metadata Analysis: Automatically optimize titles, descriptions, and tags for better search engine performance.
• Competitive Intelligence: Analyze competitor rankings, keywords, and visibility to refine and improve podcast strategy.

Podseo’s growth tools are cross-platform and designed to work seamlessly with major podcast directories and video platforms like YouTube, ensuring creators can maximize their audience reach wherever their content is hosted.

“Podseo is more than just an SEO tool; it’s a comprehensive platform that introduces quantitative precision to podcast marketing,” added de’Marsi.

“By combining data-driven insights with user-friendly tools, we’re helping creators unlock new opportunities for growth.”

Podseo is dedicated to transforming the podcasting landscape through innovative technology solutions. Led by Andrea de’Marsi, a podcasting industry veteran, Podseo provides podcasters with the tools they need to succeed in a competitive environment.

https://podnews.net/press-release/podseo

https://podseo.com/

___https://howtopodcast.ca/

Episode 416 - Tracy Beavers - Perfect is Boring, Live Podcasting, Email to Build Community

Tracy Beavers is an award winning business and sales coach from Arkansas with over 20 years experience in marketing, sales and business growth. She has helped hundreds of entrepreneurs over the years with everything from overcoming the fear of sales to growing their brand visibility and email lists through organic marketing strategies. Building your business does NOT have to be a struggle….Tracy believes in building a life and a business you love with EASE.She is a wife, Mom of two young adults and a dogMom. She is a public speaker, and a published author. She has been honored nationally by Vanity Fair Lingerie as a Support Award winner for Women in Entrepreneurship. She has been featured on top business podcasts, and has been a regular contributor on one of her hometown’s premier tv shows. Kajabi looks to her as one of their expert coaches for small business owners. She is the creator of two online courses: “Business Visibility Made Easy” and “Be A Confident Entrepreneur” as well as the popular business podcast “Create Online Business Success!”Create Online Business Success! | Visibility, Lead Generation, Content Marketing Strategies, and Entrepreneurial Inspiration

https://pod.link/1764847083https://www.tracybeavers.com/

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How I Keep Myself Organized When Hosting a Guest - Daily Dave - Podcast Tips

With the multiple interview shows that I host, a question was posed as to how I keep everything straight?? I share my manual process (because I am old) - what my intake form looks like, why I pre-interview, how I use YouTube differently than most and my guest process.

I am curious as to what your process is and how it may differ - always looking to streamline and to learn from others!

Leave me a voice message at HowToPodcast.ca

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https://howtopodcast.ca/