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The Future of Selling

The Future of Selling

By: Rick Smith
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About this listen

The Future of Selling is the go-to podcast for sales professionals looking to sharpen their skills and stay ahead in the competitive world of B2B sales. Each episode features expert interviews, real-world case studies, and actionable tips to help you navigate the complex B2B buyer's journey. Whether you're dealing with long sales cycles, multiple decision-makers, or rapidly changing technologies, we’ve got you covered. Tune in to discover the latest trends, best practices, and proven strategies for closing more deals and building lasting relationships in the B2B space. Perfect for sales leaders, account managers, and anyone aiming to master the art of B2B selling.© 2025 Rick Smith Economics Marketing Marketing & Sales
Episodes
  • Selling from the Inside Out: Consciousness, Integrity & Real Results | TFOS E15
    Jun 10 2025

    What if the key to scaling your company wasn’t a new strategy, but a new way of being?

    In this provocative and insightful episode, executive coach and sales transformation architect Townsend Wardlaw joins us to unpack why consciousness, not just systems or hustle, is the most powerful growth lever a founder can use. From his bold take on integrity and mindset to the hidden meaning behind "yes" and "no" in sales conversations, Townsend offers a radical reframe for how leaders can drive revenue, align teams, and ultimately create companies built for a high-value exit.


    🔥 What You’ll Learn:

    • Why consciousness is more than mindset and how it drives tangible business outcomes
    • How founders unintentionally become bottlenecks, and what to do about it
    • The game-changing difference between playing to win vs. not to lose
    • What it really means to lead with integrity, and how it accelerates revenue
    • Why checking for understanding is a secret superpower in leadership
    • A simple, powerful step to shift your company’s trajectory—starting today

    About Townsend Wardlaw:

    Townsend is a coach, consultant, and advisor to founders, helping companies between $1M and $10M scale revenue and create meaningful exits. He’s known for challenging leaders to elevate their consciousness and shift their results by changing how they see and show up in the world.


    Connect with Townsend Wardlaw: https://www.linkedin.com/in/townsendwardlaw/

    Connect with Rick Smith: https://www.linkedin.com/in/rick-smith-094b29b/
    Check out Conquer: https://conquer.io/

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    55 mins
  • Scaling Sales Through Coaching, Gamification, and Trust | TFOS E14
    May 27 2025

    In this episode, Rick talks discusses the evolving landscape of sales enablement with Brian Trautschold, co-founder of Ambition, a leading sales performance management platform.

    Brian shares his entrepreneurial journey—from coffee runs and copy machines at UBS to co-founding multiple startups and building Ambition into a company that transforms sales teams through coaching, gamification, and trust.

    If you're a sales leader navigating the complexities of scaling your team or thinking about how AI and manager enablement will shape the next decade of performance, this is a must-listen conversation.

    Connect with Brian Trautschold: https://www.linkedin.com/in/brian-trautschold-97518219/
    Check out Ambition: https://ambition.com/

    Connect with Rick Smith: https://www.linkedin.com/in/rick-smith-094b29b/
    Check out Conquer: https://conquer.io/

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    47 mins
  • Authenticity Is the New Marketing Strategy – Here's Why | TFOS E13
    May 13 2025

    In this high-energy and deeply insightful episode, Rick sits down with Amanda Rubin, Chief Revenue Officer at Wildfire and former EVP of Growth at Enthusiast Gaming. Together, they explore how authenticity is reshaping modern marketing, particularly through Amanda’s groundbreaking work connecting brands with communities on Discord.

    Amanda explains how Wildfire is helping brands authentically integrate into Gen Z-focused communities—not through ads, but through meaningful dialogue, partnerships, and experiences. She also unpacks the difference between marketing vs. branding, why trust is the ultimate competitive advantage, and how startups should think about go-to-market strategy from day one.

    In the second half of the episode, Amanda opens up about building her career as a woman in a male-dominated industry, overcoming imposter syndrome, and how she’s found purpose by blending strategic leadership with human connection. Her story is as real as her leadership style—and one that will resonate with professionals at every level.

    🎧 Tune in for a masterclass in modern brand building—and how character and competence create career momentum.

    Connect with Amanda Rubin: https://www.linkedin.com/in/amanda-j-rubin/
    Check out Wildfire: https://www.getwildfire.gg/

    Connect with Rick Smith: https://www.linkedin.com/in/rick-smith-094b29b/
    Check out Conquer: https://conquer.io/

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    47 mins
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