• The Freelance Insider Podcast

  • By: Al Calder
  • Podcast

The Freelance Insider Podcast

By: Al Calder
  • Summary

  • The Freelance Insider Podcast is an inside look at the freelance world. Every week we'll take an in depth look at the topics on the minds of freelancers. It doesn't matter whether you're just getting started or trying to up your freelance game, you'll find practical tips and advice you can use to grow your freelance business.

    We'll look at important topics such as pitching clients, setting rates and avoiding burnout so you can truly grow your freelance business. There's no fluff here - just the good stuff. Let's get started!

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Episodes
  • 10: How to Handle Rejection and Criticism as a Freelancer
    Apr 23 2025

    Welcome back to The Freelance Insider Podcast.

    I'm your host, Al Calder, and in this episode, we're diving deep into a topic we all face: handling rejection and criticism as a freelancer.

    It can feel tough, right? Believe me, I know.

    But guess what?

    Rejection isn't the end, it's a redirection.

    In this episode, we'll look under the hood of freelancing to give you practical strategies and mindset shifts to navigate those "nos" and use them as stepping stones towards growth.

    We'll explore how to build boomerang resilience instead of letting rejection flatten you like an avalanche. We'll discuss different types of rejections, from ghosting to budget constraints, and how to analyze them for learning opportunities. You'll learn the power of niching down to attract the right clients and the importance of knowing your value. Plus, we'll talk about managing the emotional impact, counteracting that inner critic, and finding strength in a supportive freelance community.

    This episode is packed with insights to help you turn setbacks into fuel for success, build a sustainable freelance business, and redefine what rejection means for your unique journey. Because remember, every freelancer faces rejection – it's what you do with it that truly matters.

    Listen in to discover how to keep pushing forward, build grit, and create a freelance career that is not just successful, but truly fulfilling.

    Got questions about rejection or ideas for future episodes? I'd love to hear from you! Reach out to me at admin@remoteofficeworld.com.



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    19 mins
  • 09: Marketing Your Freelance Business Without Paid Ads
    Apr 18 2025

    Hey there, Freelance Insider listeners! 👋

    Ready to ditch those expensive paid ads and still attract a steady stream of clients?

    In this week's episode, "Marketing Your Freelance Business Without Paid Ads," I’ll dive deep into the strategies you need to succeed with organic marketing.

    We're taking a close look under the hood at the fundamental principles that drive successful organic marketing. First up, we'll hammer home why having a good website is non-negotiable – think of it as your digital storefront designed to attract and convert visitors with clear calls to action and a user-friendly, mobile-responsive layout. Believe it or not, almost half of US small businesses still skip this crucial step!

    Then, we navigate the social media jungle, emphasizing the importance of being super focused and choosing the platforms where your ideal customers hang out. It's not just about broadcasting; it's about engaging in conversations and building genuine connections. Learn how simply being helpful by answering questions and offering valuable insights can position you as a go-to expert.

    We also explore the golden rule of content marketing: creating valuable blog posts, videos, and podcasts to establish yourself as a thought leader by sharing your expertise and unique insights. Get ready to take it to the next level with live events like webinars!

    Don't overlook email marketing! Learn how to use it strategically (not spammy!) to build relationships, provide value, and stay top of mind through personalized, targeted messages.

    Let's demystify networking, moving beyond awkward small talk to building genuine connections with people who share your interests and values. Discover endless possibilities in online forums, industry events, and even virtual co-working spaces.

    Unlock the power of referrals, the holy grail of freelance marketing! Learn how providing an exceptional customer experience and simply asking can lead to loyal, pre-qualified clients.

    Feeling confused by SEO? We break it down, focusing on the core principles of creating high-quality, relevant content, using keywords strategically, and ensuring your website is technically sound for search engines like Google. Learn about keyword research using tools like Google Keyword Planner to find that sweet spot of search volume and manageable competition. Remember, SEO is a long game.

    Finally, we explore the smart strategy of partnerships and collaborations to tap into other people's audiences through guest blogging, podcast interviews, and joint ventures, creating mutually beneficial relationships. Don't forget the goldmine of user-generated content like reviews and testimonials!

    Remember, you don't have to do everything at once. Pick the strategies that resonate with you, experiment, track your results, and adjust along the way. Organic growth is a marathon, not a sprint, all about building genuine relationships, trust, and connection.

    Got questions about marketing your freelance business without paid ads? Want to share your biggest takeaway or suggest topics for future episodes? Reach out to me at Remoteofficeworld.com! I'd love to hear from you. Keep diving deep, keep learning, and keep growing!


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    17 mins
  • 08: Creating A Workflow - How to Stay Organized As A Freelancer
    Apr 5 2025

    Hey everyone! 👋 In the latest episode of The Freelance Insider Podcast, we take a look under the hood of a topic that's crucial for every freelancer out there: how to stay organized and productive!.


    As freelancers, we all know how easily a day can go sideways when you're working from home. From dodging household distractions to managing multiple projects, it's a constant balancing act. That's why this episode is packed with practical strategies to help you navigate the chaos and actually get things done!


    We kick things off by looking at why organization isn't just about a tidy desk – it can actually boost your profit margins by a whopping 30 to 50%!. Seriously! It's like having a secret weapon in the competitive freelance world.


    Here's a sneak peek at what we cover:

    Planning and Goal Setting: We explore the power of setting SMART goals (Specific, Measurable, Achievable, Relevant, and Timebound) to turn those vague aspirations into actionable steps. We also touch on how to break down those big long-term goals into daily tasks.


    Time Management Techniques: Ever heard of the Kanban Method or the Eisenhower Matrix? We break down how these tools can help you visualize your workflow and prioritize tasks effectively.


    Creating Your Workspace: Your environment matters! We discuss the importance of having a dedicated workspace, even if it's just a corner, to signal to your brain that it's time to focus.


    The Magic of Time Blocking: Learn how designing your day with impeccable calendar management can shift you from reacting to your day to being in control. Say goodbye to letting your inbox dictate your schedule!


    Taking Breaks and Practicing Self-Care: It's not about working harder, it's about working smarter! We emphasize the crucial role of breaks and self-care in maintaining your mental energy and overall well-being. Remember, you can't pour from an empty cup!.


    Freelancer-Friendly Tools: We run through some fantastic tools like Trello and Google Calendar for project management and scheduling, as well as time tracking apps like Toggle and Harvest for accurate billing and understanding where your time goes.


    Mastering Client Communication: Clear communication is KEY! We delve into practical tips for setting clear expectations upfront, being proactive with updates, and handling feedback like a pro. We even talk about the power of pre-call meetings.


    Finding Your Flow and Minimizing Distractions: We explore how to create a distraction-free zone and the benefits of mindfulness to enhance focus and avoid the productivity killer that is multitasking.


    Treating Your Freelance Gig Like a Real Business: This is where we level up! We walk through a checklist for organizing your freelance business, covering everything from defining your services and setting up your infrastructure to managing projects and finances.


    Getting a Handle on Your Finances: Let's talk money! We cover the essentials of tracking income and expenses, setting competitive rates, planning for taxes, and the importance of budgeting.


    Building Your Brand and Network: We explore the importance of crafting a compelling personal brand and the power of networking to connect with potential clients, collaborators, and mentors.


    The Importance of a Support System: You're not alone in this! We highlight the value of building a strong support network of friends, family, and fellow freelancers.


    This episode is packed with actionable advice and insights to help you create a workflow that not only boosts your productivity but also supports your well-being. So, if you're ready to take your freelance game to the next level and bring some much-needed organization to your business, tune in to this episode of The Freelance Insider Podcast!


    You can find more resources and connect with me at remoteoffworld.com. Happy freelancing! 🎉

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    37 mins

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