Rolling out a new BI system or dashboard? It's not just about the data; it's about the people.

In this episode of The Dashboard Effect, Brick and Landon dive into the hidden influence of company culture on BI adoption. From Excel loyalty to leadership modeling and psychological safety, they unpack the human side of digital transformation.

Learn how to overcome resistance, build trust, and drive lasting engagement with your dashboards.

Need help getting your dashboards adopted? Visit us at https://bluemargin.com

Are you chasing metrics that look good but don’t do good?

In this episode of The Dashboard Effect, Brick Thompson and Landon Oaks dive into the common trap of vanity metrics, those flashy numbers that don’t actually move the needle. They explore how to identify the right metrics, involve the right stakeholders, and why iteration is key to building dashboards that drive real results.

Whether you’re building your first dashboard or refining a mature BI strategy, this episode will help you shift from data that decorates to data that delivers.

Learn how Blue Margin helps companies turn data into a strategic asset: bluemargin.com

In this episode of The Dashboard Effect, host Landon Oaks sits down with Azure Data Architect Mark Bender to discuss Blue Margin’s first internal leap into AI: Project Celeste.

Still in its early stages, Celeste is designed to boost developer and analyst productivity by using large language models to generate SQL queries from natural language prompts, without exposing sensitive data. Landon and Mark unpack how Celeste works, what makes it different from traditional AI chatbots, and how it's poised to change the way Blue Margin teams approach unfamiliar data systems like NetSuite.

Whether you're an AI enthusiast or a data professional, this behind-the-scenes look offers insight into the future of analytics at Blue Margin.