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The AI Product Marketing Playbook

The AI Product Marketing Playbook

By: PMM Labs
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The AI Product Marketing Playbook: Actionable Strategies for Product Marketers to Master AI and Drive Growth.Copyright 2025 All rights reserved. Economics Marketing Marketing & Sales
Episodes
  • Episode 4: AI Is Reinventing Market Research to be Faster, Smarter, & Cheaper
    Jun 26 2025

    AI simulation is revolutionising market research. It creates generative AI agents that mimic real people using rich interview data. This allows for faster, smarter, and cheaper insights, moving beyond slow, biased surveys that take weeks. Now, get real-time understanding of consumer behaviour, test ideas, and make better, quicker decisions, turning research into a continuous competitive advantage.

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    22 mins
  • Mastering AI Search: An SEO, AEO, and GEO Playbook
    Jun 22 2025

    In this episode, we dive deep into the future of digital marketing: SEO, AEO (Answer Engine Optimization), and GEO (Generative Engine Optimization). Learn how generative AI is transforming search, making it crucial to optimise your content for direct AI citation and boost visibility in AI overviews. Discover practical strategies for building authority, structuring your content effectively, and measuring your impact in this evolving AI-driven search landscape. List now to stay competitive and relevant!

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    15 mins
  • EMERGENCY EPISODE: Lessons from Grow a Garden's Record-Breaking Engagement
    Jun 22 2025

    Forget Fortnite! A 16-year-old's simple Roblox game, 'Grow a Garden', just shattered gaming records with 21.3 million players. This wasn't luck, learn how it mastered human psychology, built a cooperative community, embraced radical simplicity, and carved out a 'blue ocean' market. It proves authentic, user-centric design beats big budgets for viral, sustained engagement. A blueprint for modern marketers.

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    19 mins
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