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Small Business BS

Small Business BS

By: Adam Witmer and Jeff Gargas
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Simple business strategies for entrepreneurs. Ignite your entrepreneurial spirit with the ultimate blend of fun and powerful discussion on small business BS (AKA, Business Strategies). Each week, Adam Witmer and Jeff Gargas bring you actionable BS, creative marketing ideas, and clever growth hacks—all delivered with their signature energy and passion for small businesses. Whether you're launching a side hustle or scaling your brick-and-mortar store, join us for simplified but effective strategies to take your company to the next level.Copyright 2025 Adam Witmer and Jeff Gargas Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • #26: Content Marketing Part 4 - Email Marketing Basics - What it is and why it's important.
    Jun 16 2025

    In this episode, we continue our series on content marketing, focusing this week on email marketing basics.

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    22 mins
  • #25: Content Marketing Part 3 - Lead magnets - What they are, why they are important, and how to create lead magnets that work.
    Jun 9 2025

    Lead magnets are free resources offered in exchange for contact information, used to build email lists and nurture potential customers. Lead magnets are different than discovery tools like podcasts. In this episode we share a variety of examples of effective lead magnets for different industries. More examples at smallbusinessbs.com

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    35 mins
  • #24: Content Marketing Part 2 - Marketing & Sales Funnels - What actually matters to your business.
    Jun 2 2025

    Part 2 of our series on content marketing focuses on marketing and sales funnels. We discuss what their actual purposes are, why it's important to think about them, how to approach creating them, the mistakes to avoid, and why this is all valuable to your business.

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    28 mins
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