In this episode, I reflect on the highs and lows of 2024 and share what’s coming up fr Nautilus in the new year. From hiring an operations manager to expanding our services, I share the moves that have helped us grow, streamline, and set ourselves up for even more success in 2025.

I also dive into the new initiatives we’ve launched, like our digital PR service, and how feedback from our clients has been a key part of refining what we do. With exciting plans in the pipeline, I share what lessons I’ve learned and how I’m focusing on work-life balance while scaling up.

If you’re looking to get inspired and think about what your own business could achieve in 2025, I have you covered.

Nauti Nerds is produced by Urban Podcasts.

How can you build trust with your website visitors and turn them into loyal customers? In this episode, I dive into five essential strategies for increasing your website’s credibility and improving conversions. From securing your site with an SSL certificate to showcasing social proof, I explore the key elements that can make a significant difference in how your audience perceives your business online.

I share practical tips on adding client testimonials, integrating social media feeds, and providing transparent privacy policies that instil confidence. You’ll also learn how to optimise your website’s appearance, ensuring it looks professional and trustworthy. Finally, I touch on the importance of having clear contact information and accessible communication channels to foster engagement and ease potential customers’ minds.

Nauti Nerds is produced by Urban Podcasts.

How can social media help improve your website’s performance and visibility? In this episode, I explore how integrating social media with your website can boost brand visibility, improve SEO, and strengthen your connection with your audience.

I share simple tips like adding social media feeds to your website, including social share buttons on blog posts, and using live chat features like Facebook Messenger to enhance customer interaction.

By merging your social media with your website, you create a more engaging experience for visitors, which helps increase your reach and builds credibility for your brand.

Nauti Nerds is produced by Urban Podcasts.

How do you choose the perfect domain name for your business, and why does it matter?

In this episode, I share the essential aspects of selecting a domain name that works for your brand. From keeping it simple and relevant to incorporating SEO elements, I explain how a well-chosen domain name can enhance your marketing, build credibility, and make your business easier to find online.

With insights into domain value, the potential for future business growth, and how to make the most of your domain name, this episode is a must-listen for anyone looking to build a strong online identity.

Nauti Nerds is produced by Urban Podcasts.

What common mistakes could be holding your website back, and how can you avoid them? In this episode, I share five key pitfalls in website management and share practical strategies to ensure a better user experience and stronger online presence.

From tackling slow load times with tools like WP Rocket and Nitro Pack, to ensuring your site is mobile-optimised, I cover the essential steps to improve performance. I also explore the importance of clear calls to action, intuitive navigation, and the long-term commitment required for effective SEO.

EXCLUSIVE: Get a sneak peek of our upcoming checklist, launching in early 2025, that provides simple strategies to optimise your website without professional SEO help.

Nauti Nerds is produced by Urban Podcasts.

Could Facebook groups be the secret to building communities and generating leads without breaking the bank? In this episode, I dive into how local businesses can leverage Facebook groups as a cost-effective way to boost engagement and increase visibility.

After attending SEO Vibe Cyprus, I gained fresh insights on how businesses—from massage therapists to cleaners—are using Facebook groups to share targeted content and attract potential clients.

Through a real-life case study, I share how a massage therapist has successfully used Facebook groups to share engaging posts, receive positive feedback, and drive client interest. I also explore how private groups can foster stronger connections with customers, offering everything from fitness tips to exclusive event access, and explain why businesses should consider this more personal approach to marketing.

Nauti Nerds is produced by Urban Podcasts.

How will the latest UK budget shape the future of business?

In this episode, I break down the key points from the latest UK budget and examine the direct impact these changes could have on individuals and businesses. With my experience as a business owner, I explore the challenges posed by recent government decisions, especially for SMEs trying to navigate an already turbulent economic landscape.

With national insurance contributions set to increase to 15% in April 2025, I highlight the financial strain this could impose on employers, potentially costing between £600 to £1,000 per employee each year. I also explore the potential new exit tax and the implications of ongoing hikes in corporation tax and capital gains tax. For entrepreneurs looking to sell their businesses, the proposed removal of Entrepreneur’s Relief adds another layer of complexity.

In an increasingly uncertain environment, many business owners are exploring opportunities in places like Dubai and Cyprus, where tax structures are more favourable. I discuss what this “entrepreneurial exodus” could mean for the UK economy and argue that it’s time for government support that genuinely fosters growth.

Note: I am not a financial adviser, and this episode is not intended as financial advice. For personalised guidance, please consult a professional adviser or business consultant.

Nauti Nerds is produced and managed by Urban Podcasts.

Is the UK education system truly preparing students for real life? In this episode, I take a critical look at the system's shortcomings, sharing my personal journey from traditional schooling to vocational education. Has the rigid, one-size-fits-all approach left room for creativity and individual growth?

I explore the disconnect between academic learning and practical experience, reflecting on how a passion-driven environment transformed my academic performance. We also dive into the glaring absence of essential life skills like financial literacy, tax education, and entrepreneurship in the current curriculum.

Could a reimagined system finally nurture creativity, innovation, and future entrepreneurs?

Nauti Nerds is produced and managed by Urban Podcasts.