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The decision to bring someone new into your mortgage broking business isn't one to take lightly. When the pressure mounts—whether from unexpected staff departures or overwhelming workloads—the temptation to make quick hiring decisions becomes almost irresistible. But as this episode reveals, panic recruiting almost always leads to costly mistakes that can damage your reputation, drain your energy, and derail your growth plans.

At the heart of successful recruitment lies a crucial mindset shift. You'll never find another version of yourself—and that's actually a good thing. Too many broker-owners unconsciously search for clones when they should be looking for complementary skills and perspectives unified by shared values. The most successful teams don't mirror their leader; they expand capabilities while maintaining alignment on what truly matters: client service, ethical standards, and business vision.

Values alignment emerges as the non-negotiable foundation of smart hiring. While mortgage knowledge can be taught, core values rarely change. The podcast explores practical interview approaches that reveal a candidate's true priorities—including why those overly fixated on commission splits often make poor long-term team members. You'll discover why your intuition matters during recruitment and how to spot the subtle warning signs that someone isn't right for your business, regardless of their impressive CV. Most importantly, you'll learn why recruitment doesn't end when someone accepts your offer—it's just beginning. Proper onboarding and mentorship determine whether your investment in a new team member pays off or becomes another costly false start.

Ready to build a mortgage broker business that grows through careful, values-based recruitment rather than reactive hiring? Subscribe to The Mortgage Broker Broadcast, share with fellow brokers facing similar challenges, and visit craigskleton.co.uk to book a discovery call about taking your business to the next level. Remember—choose team members wisely, because they'll either multiply your effectiveness or drain your energy. There's no more important business decision you'll make.

Looking for one to one mentoring, visit my website to see how it works craigskelton.co.uk

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Finding the perfect home for your mortgage broker career isn't just about chasing the highest commission split—it's about creating an environment where you can truly thrive. In this candid conversation, I dive deep into what mortgage professionals should consider when choosing a firm or network, revealing why this decision impacts everything from your daily satisfaction to your long-term success.

Most brokers focus solely on the financial aspects when evaluating potential firms, but as I explain, the cultural alignment and value match are equally crucial. Working in an environment that contradicts your professional philosophy creates constant friction that eventually leads to burnout. I share real-world examples of brokers who've stayed in misaligned positions far too long, simply because changing seemed too difficult.

Before committing to any firm, proper due diligence is essential. Be aware of recruitment tactics where you're being "sold" rather than guided. Ask critical questions about management style, compliance procedures, and contractual obligations. What happens if you want to leave? Are there penalties or restrictions? These factors often get overlooked in excitement about headline commission rates.

The psychological cost of working in the wrong environment can be devastating to your confidence and motivation. If you're feeling that disconnect already, don't fall into the trap of waiting until year-end to make changes. Every month in the wrong firm is a month of lost opportunity and unnecessary stress. Your business deserves to be built on solid foundations that support your vision, not just your current income needs.

Ready to evaluate your current situation or explore new opportunities? Visit craigskeltoncouk to book a discovery call where we can discuss how to find or create the ideal environment for your mortgage broker business. Your career is too important to compromise—take control and build the business you deserve.

Looking for one to one mentoring, visit my website to see how it works craigskelton.co.uk

#mortgagebroker #mortgagebrokers #mortgagebrokeruk #mortgagebrokercoaching #coaching #mortgagebrokerage #mortgagebrokerbusiness #mortgagebrokermarketing #mortgagebrokertips #mortgageadvisor #mortgageadviser #mortgagecoach #businesscoaching #successmentoring #selfemployed ...

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What happens after the case completes? For most mortgage brokers and protection advisors, client engagement often drops dramatically post-sale. Yet that's precisely when the real opportunity begins.

Joanne Cole returns to the podcast to discuss how BrokerIQ (soon rebranding to Your Advisor Here) has evolved over 18 months into a comprehensive client engagement platform that's transforming how advisors maintain relationships with clients long after the initial sale.

The catalyst for creating this technology came from Joanne's own experience as an advisor, when she realised she was handing clients lever arch folders filled with policy documents and expecting them to remember all the benefits they were paying for each month. "Is this really what I'm presenting to my client in this digital age?" she wondered.

This platform helps advisors meet Consumer Duty requirements by documenting ongoing client communication and ensuring products remain suitable throughout their lifecycle. Unlike CRMs that focus on the sales process, this solution specializes in the post-sale journey – sending automated reminders about policy benefits, simplifying annual reviews, and creating a single digital location where clients can access all their financial information.

The impact extends beyond compliance. By providing clients with a branded app experience where they can access all their policies (including valuable add-on benefits like 24/7 GP services), advisors enhance retention while ensuring clients get full value from products they've purchased. This proves especially effective with younger clients who expect digital-first experiences but might otherwise overlook protection products.

As Joanne explains, "The client relationship does not stop when you complete your mortgage process or protection policies. It continues very much after that." By embracing technology that automates regular touchpoints without sacrificing the personal connection, advisors can build deeper relationships while freeing time to focus on what they do best – solving problems and providing expert guidance.

Connect with Joanne on LinkedIn or visit their website to discover how enhanced client engagement can transform your practice and ensure your clients receive ongoing value from

Looking for one to one mentoring, visit my website to see how it works craigskelton.co.uk

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