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Longevity in Business: Lessons from Josh Cook

Longevity in Business: Lessons from Josh Cook

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 In this episode, Ben and Caylee sit down with Josh Cook — co-founder of the globally recognized athleisure brand Adanola and current owner of Another Version alongside his wife, Shelley Cook. Josh shares his journey of building businesses that are not just successful, but sustainable and deeply purpose-driven. He dives into how aligning ventures with personal values fuels lasting success, the role purpose plays in longevity, and the strategies he uses today to connect with major brands and creators through his consulting work.

Josh discusses the significance of making intentional choices, the lessons learned from past ventures, and how focusing on what truly matters can lead to both personal fulfillment and enduring success.

Whether you're an aspiring entrepreneur, a seasoned business owner, or someone seeking inspiration to align your career with your values, this conversation offers valuable perspectives on building a life and business that stand the test of time.

Follow us on Instagram @longevityloungepod and watch full episodes on YouTube.
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