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LoSasso Integrated Marketing

LoSasso Integrated Marketing

By: LoSasso Integrated Marketing
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 A LoSasso PodcastCopyright 2025 All rights reserved.
Episodes
  • Hearts, Minds, and Marketshare: Fueling B2B Growth with B2C Brand Passion

    Hearts, Minds, and Marketshare: Fueling B2B Growth with B2C Brand Passion
    May 28 2025

    B2B marketing meets B2C brand passion! In this episode, Scott LoSasso and David Fabbri reveal how emotional branding, data-driven storytelling, and influencer strategies are transforming B2B growth.
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    12 mins
  • SEO Loves Connection, Complexity and Makeovers

    SEO Loves Connection, Complexity and Makeovers
    May 9 2025

    Today, effective SEO is about much more than keyword research. Top-performing content must: Connect its audiences seamlessly to the information they’re looking for. Be complex in its coverage of a topic, looking at it from different angles to demonstrate a deep understanding. Receive constant makeovers to better serve its users.

    Hear from Sarah Thaler, Senior Digital Marketing Specialist, and Dylan McIntyre, Account Supervisor, on how to follow SEO best practices for tangible results.
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    10 mins
  • AI in Action: Enhancing B2B Leads and Elevating Expertise

    AI in Action: Enhancing B2B Leads and Elevating Expertise
    Mar 21 2025

    AI has shown its value in content creation—we’re exploring how much further it can take us in B2B marketing.

    Join Scott Losasso, CEO, and David Fabbri, CSO, as they discuss how AI is revolutionizing B2B marketing, from lead enrichment to custom GPTs for client knowledge bases.
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    19 mins
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