Inside Job Boards and Recruitment Marketplaces

By: WRKdefined Podcast Network
  • Summary

  • In each episode, Steven Rothberg of College Recruiter and Peter Zollman of the AIM Group analyze news about general, niche, and aggregator job board and recruitment marketplace sites. With guests from the world's leading job sites, and people who follow or work with them, Steven and Peter dive into the tactics and strategies used by sites that dominate their markets or are the most innovative --- or both. Each episode will give you actionable takeaways, whether you're an employer looking to improve your return on investment, an investor, a job-board affiliate, or work for any of the thousands of recruitment sites worldwide.
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Episodes
  • What will 2025 bring to our industry?
    Dec 26 2024
    The end of any year tends to bring out the prognosticators and, with them, lists of predictions. Our cohosts, Peter M. Zollman of AIM Group and Steven Rothberg of College Recruiter, decided not to disappoint those who really, really want to learn what we're thinking about for 2025. In today's episode, we each share our thoughts about how AI will be used by job boards / recruitment marketplaces, the economics impacting our businesses (spoiler alert...the word Trump may have come up), the Careerbuilder+Monster merger (Steven shares an underreported, positive aspect about them), Indeed becoming more restrictive about what postings it will accept (Jim Durbin gets a nice shout-out), and conferences such as TAtech, RecBuzz, Job Boards Connect, RecFest, Unleash, ERE, and others. Bottom line: we foresee a lot of change. A lot. What did we miss? Learn more about your ad choices. Visit megaphone.fm/adchoices
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    16 mins
  • Employers need to be authentic and even authenticated
    Dec 12 2024
    The Internet brought with it countless changes to society. For example, employers no longer control their employer brand. If past, present, and future employees are largely in control of your employer brand, your job posting ads and other marketing materials be authentic. But job ads from those looking to steal the data of those interested in working for you have also made authentication important. So, now, it isn't just important that you honestly communicate what it is like to work for you, but also important that candidates trust that the entity that posted the ad is actually the entity doing the hiring. Today's guest, Sean Horton of JobsInLogistics.com, shares with cohosts Peter M. Zollman of AIM Group and Steven Rothberg of College Recruiter job search site the impact on the family of niche job boards his company operates from the increased need to be authentic and authenticated. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    14 mins
  • Are podcasts good for attracting candidates and employers?
    Nov 28 2024
    What do you get when you combine the American Thanksgiving Day holiday and three podcasters? Some bad jokes about turkey...and a few great takeaways. What you also get is a robust discussion with guest William Tincup of WRKdefined, a new network for work-related podcasts; Peter M. Zollman of AIM Group (Marketplaces / Classifieds); and Steven Rothberg of College Recruiter job search site. In addition to some jokes about turkey, we discuss what works well for job boards and recruitment marketplaces that have podcasts targeting employers, candidates, or both. What content should they focus on? How many minutes long should they be? Should you also post excerpts to social platforms like TikTok? Learn more about your ad choices. Visit megaphone.fm/adchoices
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    19 mins

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