Goa Cast | Official Podcast of Goafest cover art

Goa Cast | Official Podcast of Goafest

Goa Cast | Official Podcast of Goafest

By: Ideabrew Studios
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About this listen

 Welcome to the official podcast of Goa Fest 2024! Goafest, the biggest advertising festival in South Asia is hosted by the Advertising Agencies Association of India (AAAI) to facilitate industry upgradation with new knowledge and insights. Now in its 16th year, Goafest offers Knowledge Seminars, Industry Conclave and Interesting Masterclasses along with exciting Award Shows featuring the best of the industry’s work. The prestigious ABBY Awards organised by The Advertising Club are presented in the festival to showcase and toast the best in the business with a whole lot of flash and style. s. Millions of listeners seek out Bingepods content every day. Get in touch with us to advertise, join the network or click listen to enjoy content by some of India's top audio creators.2024 Goafest | Ideabrew Studios Art Economics Marketing Marketing & Sales
Episodes
  • Unlocking Brand Growth Through Amazon Ads and Media Integration

    Unlocking Brand Growth Through Amazon Ads and Media Integration
    Jun 26 2025
    In this episode of Ignite Leadership, join us for a breakfastchat with Karan Bedi Director & Head Amazon MX player and Girish Prabhu Vice President, Amazon Ads India and our host Anushka Chhikara as we explore the extensive offerings of Amazon Ads, the unique features of MX Player, and the broader OTT landscape in India. Discover how Amazon helps brands reach the right customers both during and outside shopping experiences through various media products like Prime Video, Fire TV, and Alexa. Learn about the significance of relevant audiences, the evolving media landscape, and innovative advertising strategies including rapid brand integration and immersive ad formats. Dive into a rapid-fire segment discussing future content genres, balancing viewer engagement with brand satisfaction, and the underrated aspects of advertising. 00:00 Welcome to Ignite Leadership00:21 Amazon Ads: The Big Picture01:09 Reaching the Right Audience02:58 Brand Categories and Industries06:05 MX Player's Unique Position08:15 Content Creation and Audience Engagement09:45 OTT Strategy and Advertising11:21 Rapid Fire and Future Trends16:41 Innovations in Advertising20:17 Conclusion and Farewell
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    20 mins
  • Insights from Data Revolution feat. Srinivasan Swamy

    Insights from Data Revolution feat. Srinivasan Swamy
    Sep 23 2024
    In this episode, Ankita sits down with Srinivasan Swamy, also known as Sundar Swamy, the chairman of RK Swamy Group. They discuss the importance of adaptability in leadership, the New Age Leadership Program, and the role of data analytics and AI in the modern business world. Sundar also shares insights on qualities of a good leader and advice for young professionals entering the advertising and media industry.
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    15 mins
  • How Creative Minds Work with Prasoon Joshi

    How Creative Minds Work with Prasoon Joshi
    Sep 23 2024
    In this episode, we have Prasoon Joshi discussing the importance of reading diverse genres for creativity. He emphasizes that continuous learning and being open to recommendations can greatly enhance one's creativity. Joshi shares his thoughts on the significance of language in expressing complex emotions and the potential of AI in the creative space. The conversation explores the adaptability of content in today's world and the fundamental human need for connection.
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    18 mins
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