Discover the World of Radio Imaging Voice Over! In this episode, we dive deep into the Radio Imaging genre — one of the most powerful and consistent income streams for voice actors. 🎧
Matt Fogarty is currently the imaging voice for 29 different stations with clients ranging from iHeartMedia & SiriusXM. He shares how he built a successful career in radio imaging voice over.
Whether you’re an aspiring voice actor or a seasoned pro looking to expand your income, this interview is packed with insider tips, career strategies, and industry insights.
✅ What is Radio Imaging?
✅ How to land your first imaging client
✅ Negotiation tips & market rates
✅ Building long-term relationships with stations
✅ Why you shouldn't overlook small markets
✅ How to stand out & get rehired consistently
If you’re serious about growing your voice over career, don’t miss this master class.
CONNECT WITH MATT FOGARTY Matt Fogarty Website: https://mattfogartyvo.com Matt Fogarty Instagram - https://instagram.com/mattfogsvo Matt Fogarty LinkedIn - https://www.linkedin.com/in/mattfogartyvoiceovers
Marc Scott on Instagram - https://instagram.com/marcscott VOpreneur® on YouTube - https://youtube.com/@vopreneur RESOURCES FOR VOICE ACTORS * Voice Over Marketing Playbook Visit https://voiceovermarketingplaybook.com
* The VOpreneur Guide to Testimonials Visit https://vopreneur.com/testimonials
* Get an instant $25 credit when you sign up for VoiceZam Visit https://voicezam.com/marcscott
* For voice over services: Visit https://marcscottvoiceover.com
* Want VOpreneur Swag? Visit https://teespring.com/stores/vopreneur
* Join the VOpreneur Facebook Group Visit https://facebook.com/groups/vopreneur
EVERYDAY VOPRENEURS IN THIS EPISODE * Thanks to "Uncle Roy" for production assistance! Visit https://antlandproductions.com
* Thanks to Christy Harst for VO contributions! Visit https://christyharst.com
* Thanks to Krysta Wallrauch for VO contributions! Visit https://krystawallrauch.com
If you need guidance with your voice over business or learning how to more effectively market, I can help. Book a 15 minute free consultation with me to discuss your specific needs. Book Your Consult
KEY TAKEAWAYS - Build a base of great clients who return consistently.
- Storytelling enhances voice over performance.
- Imaging allows for creative expression in voice work.
- Understanding client needs is crucial for success.
- Direct marketing can yield significant opportunities.
- Communication with program directors is essential.
- Flexibility in turnaround times is important.
- Ad-libs can add personality to radio imaging.
- Treat small market stations with the same respect as large ones.
- Identify key decision-makers in radio stations for outreach.
- A structured imaging deal is crucial for long-term opportunities.
- Managing multiple markets requires an effective CRM system.
- Market size influences voice over rates.
- Local engagement is key to the success of radio stations.
- AI is a growing factor in the industry, but human touch remains vital.
- Continuous improvement through coaching enhances voice work.
- The future of radio imaging holds potential despite challenges.