In Episode 86 of the Digital Velocity Podcast, Erik Martinez welcomes Dugan Bridges, founder and Chief Creative Director of F7 Film Distillery, to explore how cinematic storytelling is transforming digital marketing. Bridges shares his journey from screenwriter and director to helping brands connect with audiences through high-impact video content.

This episode dives into the hidden cost-benefit analysis behind professional video, why still photography is no longer enough, and how emotion, music, and visual storytelling forge lasting brand impressions. From startup case studies to Direct-to-Consumer (DTC) brands seeking scalability, listeners will learn how to repurpose high-resolution video for long-term marketing ROI, overcome production fears, and redefine their content strategy in a video-first world.

Whether you're in retail, SaaS, or B2B, Dugan makes the case that video isn’t just a ‘nice-to-have’—it’s essential for trust, memorability, and market differentiation in today’s digital economy.

In Episode 85 of the Digital Velocity Podcast, Erik Martinez sits down with Pat Barry, President of demystifAI and a seasoned data scientist, to tackle one of the thorniest challenges in modern marketing: how to measure and forecast performance in a world full of fragmented data.

From McDonald’s digital tracking systems to direct-to-consumer (DTC) marketing attribution puzzles, Pat shares his cross-industry experiences using AI and synthetic data to fill in gaps, build more accurate forecasts, and drive smarter decision-making. They unpack the often-misunderstood limitations of Google Analytics, the data blind spots caused by Safari, cookies, and ad blockers, and the growing role of generative AI in turning incomplete data into actionable intelligence.

Whether you're a CMO building next year’s budget or a performance marketer struggling with conflicting reports, this episode offers deep insights into:
• Why most digital data is not as accurate as you think—and how to manage it
• How synthetic data can simulate realistic scenarios for forecasting and strategy
• Ways to test AI-generated forecasts for precision using statistical models
• What every DTC brand must know about attribution, consent loss, and multi-device journeys

Tune in to learn how to use AI as your data 'time machine'—not just for insights, but for impact.

Contact Pat:
demystifAI - Company Website
LinkedIn - demystifAI
LinkedIn - personal

In Episode 84 of the Digital Velocity Podcast, Erik Martinez speaks with Brian Joseph, CEO and co-founder of RevJen Group, to explore the powerful intersection of leadership and professional development. Drawing from decades of experience in scaling for-profit and nonprofit businesses, Brian shares insights on building purpose-driven cultures, confronting organizational challenges head-on, and reframing sales as an act of service.

Listeners will learn:
- Why executive burnout silently spreads through entire teams—and how to prevent it
- How intentional networking (both in-person and digital) drives sustainable growth
- Strategies to create space for deep thinking in an always-on world
- Why starting with a “blank slate” mindset is essential for turnarounds
- The truth behind the phrase, “Nothing happens without a sale”

Whether you're running a DTC brand, leading a nonprofit, or managing a high-growth team, this episode is a must-listen for leaders seeking clarity, connection, and real business momentum.

Contact Brian via:

Linkedin -Brian Joseph
Linkedin - RevJen Company
RevJen.com - Company Website