Aaron Burnett, CEO of Wheelhouse Digital Marketing Group, joins CJ Wolf to decode the complex world of healthcare marketing, privacy laws, and risk mitigation.

What You’ll Learn:

• The evolving legal landscape: OCR guidance, AHA lawsuits, FTC enforcement
• Why third-party tracking is out—and what to use instead
• How to collaborate across marketing, IT, and compliance
• What “data destiny” really means for covered entities
• Emerging solutions like media mix modeling and private analytics

Who Should Listen:
Compliance officers, healthcare marketers, IT leaders, and anyone responsible for HIPAA risk management in a digital world.

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Join Healthicity’s CJ Wolf and Compliagent’s Paige Pennington as they break down the first industry-specific compliance program guidance (ICPG) from the OIG—focused entirely on skilled nursing facilities.

Key Takeaways:

• Why the OIG prioritized SNFs
• Top risk areas flagged in the new guidance
• The evolving role of compliance in quality and contracting
• Actionable steps for aligning your risk assessments and audit plans

This episode is a must-listen for compliance professionals navigating the post-acute space.

You can reach out to Paige at ppennington@compliagent.com or via phone at 310-736-4972.

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In this episode of Compliance Conversations, Anurag Lal, CEO of NetSfere and former U.S. broadband official, explains why healthcare remains the top target for cybercriminals—and what you can do about it.

What You’ll Learn:

• The evolving tactics behind healthcare cyberattacks
• How to identify insecure communication practices within your org
• What true end-to-end encryption really means
• Why patient care and cybersecurity are more connected than you think

Tune in now and learn how to protect your organization from today’s cyber threats.

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