Baiting for Business

By: Jennifer Blake
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  • Summary

  • Welcome to the podcast, dedicated to teaching YOU how to converting listeners into loyal clients! My name is Jennifer and I will be showing you how to harness the power of podcasting to grow your business, generate leads, and establish yourself as an industry expert. With over a decade of experience, I have helped build and manage some of the top-ranking podcasts globally, working with names like The Drinkin’ Bros, Chalene Johnson, Dan Martell, Gary Vee, and Ezra Firestone. Each episode offers actionable tips, tools, and strategies to optimize your podcast for business or personal brand from start to finish. We'll explore everything from content creation and production to leveraging social media for engagement and creating viral, high-converting assets. Whether you're starting your podcast journey or looking to elevate it to the next level, this show is your go-to resource. You'll learn how to attract your niche audience, build a community, and convert listeners into loyal clients and opportunities. Let’s make your content work harder, attract sponsors, and open doors to new possibilities! You can check out Hook Media Productions HERE : https://www.hookmediaproductions.com/ https://www.instagram.com/hook_media_productions/ Contact Jen : hookmediaproductions@gmail.com
    2024
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Episodes
  • WHY Gary Vee's Audio Quality DOESN'T Matter: SECRETS to His TOP-Ranking Podcast

    WHY Gary Vee's Audio Quality DOESN'T Matter: SECRETS to His TOP-Ranking Podcast
    Dec 19 2024

    In this episode, I go over what ACTUALLY matters to create a high-conversion podcast!

    And it’s NOT WHAT YOU THINK!

    A more expensive mic does NOT equal a more listened-to podcast.

    I break down what you need to implement and how to put things into perspective to optimize your content and make your podcast work FOR YOU!

    Software I Recommend :

    https://libsyn.com/

    https://riverside.fm/

    You can check out Hook Media Productions HERE :

    https://www.hookmediaproductions.com/

    https://www.instagram.com/hook_media_productions/
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    7 mins
  • Repurposed Podcast Content: Why Going Viral Is Bad – The Funny Cat Video Effect

    Repurposed Podcast Content: Why Going Viral Is Bad – The Funny Cat Video Effect
    Dec 12 2024

    In this episode, I dive into what I calls the "Funny Cat Video Effect"—the allure of chasing viral, repurposed content that may rack up views but often falls short in driving real business growth. While viral hits like funny cat videos may grab attention, they rarely lead to meaningful engagement or revenue.

    I show you the power of niche content tailored to specific audiences. By focusing on creating value for a targeted group, podcasts can boost engagement, drive website traffic, and ultimately achieve higher conversion rates.

    It's not just about views; it's about building genuine connections that translate into tangible business results.

    Software I Recommend :

    https://libsyn.com/

    https://riverside.fm/

    You can check out Hook Media Productions HERE :

    https://www.hookmediaproductions.com/

    https://www.instagram.com/hook_media_productions/
    Show More Show Less
    6 mins
  • How To Use The W.O.W. Strategy To GROW Your Podcast

    How To Use The W.O.W. Strategy To GROW Your Podcast
    Dec 5 2024

    The WOW strategy is a compelling method for podcast growth, emphasizing the importance of strategic guest selection to attract a wider audience. By focusing on partnerships with individuals and shows that share a similar target demographic, podcasters can effectively broaden their reach through repurposed content like social media clips and leverage SEO to enhance visibility.

    I have developed the WOW strategy, has successfully used this approach over the past 12 years to grow my clients podcast audience significantly. My experience highlights the value of engaging with audiences and optimizing content to foster community building and discover new audiences, resulting in thousands of followers and lucrative business opportunities for my clients.

    Software I Recommend :

    https://libsyn.com/

    https://riverside.fm/

    You can check out Hook Media Productions HERE :

    https://www.hookmediaproductions.com/

    https://www.instagram.com/hook_media_productions/
    Show More Show Less
    5 mins

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