In this powerful episode of The All Mats Taken Podcast, the inspiring Gabi Metz, shares how to leverage Instagram for business growth. She covers common mistakes people make on the platform and what you should really be focusing on instead.

Gabi is a digital marketer with over 15 years of experience who has helped over 200+ yoga teachers, and wellness and spiritual coaches from every corner of the globe build their online brands and businesses through the power of selling on social media.

Gabi and her family immigrated from South Africa to a tiny beach town on the other side of the world in Auckland New Zealand at the peak of the pandemic in the hopes of giving their kids a better life however attempting to teach yoga during the hard lockdowns pivoted her entire business online.

She started an Instagram account with the mission of helping more people in the world experience the magic of yoga and that is how The Content Yogi was born. Now her business focus lies in the refinement of online strategy and energetics to blow up their business to 5k months and beyond with content and messaging that gets them paid constantly.

In this interview, we cover:

• The types of content you should be creating for Instagram (that work for you!)
• Balancing sales with value, and understanding engagement metrics
• Overcoming imposter syndrome to show up as a leader in your niche
• What your content should focus on to build a movement rather than friends
• And so much more!

Gabi's business has boomed since I last spoke to her in 2022 and she primarily shows up on Instagram to help her grow. Even if Instagram is not your forte you will leave this conversation excited and empowered to get strategic and nail your content creation.

Links:

All Mats Taken Home: https://allmatstaken.com

Showit Website Design & Templates: https://jerrettdigital.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Watch the Episode on YouTube https://www.youtube.com/@jerrettdigital

Connect with Gabi on Instagram: https://www.instagram.com/itsgabimetz/

As yoga teachers, we hope to make a genuine impact by helping people create meaningful transformations. But how do we find yoga clients ready to invest in this deeper work?

In this episode of The All Mats Taken Podcast we have the pleasure of speaking with Joanna Sapir, a business strategist for holistic practitioners and host of The Business Revolution Podcast. Today she shares her step-by-step sales strategy that pre-qualifies, primes, and preps prospects so they're ready, willing, and able to invest in themselves and their transformation.

Plus we discuss:

• CTA strategy to get leads in the door
• Why it's OK to say "no" sometimes
• The types of content you should produce to help draw in clients (and what doesn't work!)
• And more!

This episode is full of actionable how-to's and strategies so get ready with your notepad and pen, you're going to want to take notes!

Links:

Listen on Apple: https://podcasts.apple.com/nz/podcast/all-mats-taken-a-podcast-for-yoga-teachers/id1747083899

Listen on Spotify: https://open.spotify.com/show/3329iQ9R9qpFas7m3UUhda?si=99e31415e5a04614

Watch on YouTube: https://www.youtube.com/@jerrettdigital

Showit Website Design & Templates: https://jerrettdigital.com/shop

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Joanna has a gift for All Mats Taken listeners, "Three Powerful Systems that will Completely Transform Your Business" you can get this here: https://joannasapir.com/allmats

Check Out Joanna's Website: https://joannasapir.com/

Listen to The Business Revolution Podcast: https://joannasapir.com/business-revolution-podcast/

This episode of The All Mats Taken Podcast is with the mesmerizing Indu Arora an Ayurveda and Yoga Teacher, mentor and author who considers herself a student for life. Her core philosophy is, ‘Yoga is work-in not work-out!”

She is the author of Mudra: The Sacred Secret (2015), Yoga: Ancient Heritage, Tomorrow’s Vision (2005, 2019), and SOMA: 100 Heritage Recipes for Self-Care (e-book, 2020; updated hard copy, 2022).

We discuss:

• The glamorization of asana and how to combat this as a community
• The real meaning of yoga
• The importance of subtle in yoga
• Furthering your yoga studies with reliable resources

And more!

I've had the pleasure of talking with Indu a few times now and each time hearing her speak is like listening to a poem—full of wisdom and each time I listen to the conversation I get something new from it. Enjoy :)

Links:

Showit Website Design & Templates: https://jerrettdigital.com All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Watch the Episode on YouTube https://www.youtube.com/channel/UC16LCuYhKAay9MErDMXjz7g

Indu's Book Shop (Hard-copy and e-books): https://www.yogsadhna.com/shop/list/for_your_mind

Get SOMA - 100 Heritage Recipes for Self-Care in E-Book format on Amazon*: https://amzn.to/4cZpLsQ

Check Out Indu's Website: https://www.yogsadhna.com/

Follow Indu on Instagram: https://www.instagram.com/induaroraofficial/

*By purchasing using this link I may make a small commission. This won’t cost you any more but you will support the show. Thank you 🙏🏻