• 57: How a SIFMA Foundation Survey has Revealed What Parents Really Want — and What It Means for Financial Education

  • Apr 26 2025
  • Length: 18 mins
  • Podcast

57: How a SIFMA Foundation Survey has Revealed What Parents Really Want — and What It Means for Financial Education

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  • Summary

  • Today, we're thrilled to welcome back Melanie Mortimer, President of the SIFMA Foundation — the nation’s leader in youth investor and financial education. Melanie holds a Master’s in International Management and an MBA from Aoyama Gakuin University in Tokyo, and a BA in English from Agnes Scott College in Georgia.

    In this episode, we dive into the findings of a brand-new survey conducted by the SIFMA Foundation on U.S. parents' views about financial education for kids. Melanie shares eye-opening insights, including the surprising statistic that nearly three-quarters of parents would consider moving their child to a different school if it offered financial education!

    We also discuss:

    • The fact that women often feel less confident than men when it comes to teaching kids about investing (and how we're working to change that!)

    • How the SIFMA Foundation is supporting families, schools, and communities in building financial literacy from an early age

    • Practical ways parents can get involved and start teaching money concepts at home

    If you're passionate about preparing the next generation — especially girls — for financial success, you won’t want to miss this conversation!

    https://www.sifma.org/about/sifma-foundation/
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