
Start Small, Stay Small
A Developer's Guide to Launching a Startup
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Narrated by:
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Rob Walling
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By:
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Rob Walling
About this listen
Start Small, Stay Small is a step-by-step guide to launching a self-funded start-up. If you're a desktop, mobile, or web developer, this audiobook is your blueprint to getting your start-up off the ground with no outside investment. This audiobook intentionally avoids topics restricted to venture-backed start-ups such as: honing your investment pitch, securing funding, and figuring out how to use the piles of cash investors keep placing in your lap.
This audiobook assumes:
- You don't have six million dollars of investor funds sitting in your bank account
- You're not going to relocate to the handful of start-up hubs in the world
- You're not going to work 70-hour weeks for low pay with the hope of someday making millions from stock options
There's nothing wrong with pursuing venture funding and attempting to grow fast like Amazon, Google, Twitter, and Facebook. It just so happens that most people are not in a place to do this. Start Small, Stay Small also focuses on the single most important element of a start-up that most developers avoid: marketing. There are many great resources for learning how to write code, organize source control, or connect to a database. This audiobook does not cover the technical aspects developers already know or can learn elsewhere. It focuses on finding your idea, testing it before you build, and getting it into the hands of your customers.
©2010 Robert Walling (P)2010 Robert WallingOld but still worth it
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A bit outdated, but very inspiring
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The content itself is really good and useful and did deliver on the title, many things were discussed which I did not think about but have now adopted (in particular on market research). However, the information feels at times dated and most links (at least the ones I tried) seemed to be non existing anymore. The author refers to MySpace and magazine advertisements which feels out of touch for today's market. The tool the author uses for market research does not exist anymore (?!) so it was somewhat difficult to find something similar but I did eventually and I feel I'm making a much better informed decision about my potential markets now.
Overall, I would still recommend it, seo tools have moved on and changed, but there is a wealth of information that you will not find elsewhere, and there are really good ballpark estimates which will help check if a software project is viable or not.
Excellent book but outdated
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Great insight but a bit old
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Great guide, if a bit dated
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