• A Thought Experiment for Your Business Problems

  • Jan 9 2025
  • Length: 4 mins
  • Podcast

A Thought Experiment for Your Business Problems

  • Summary

  • I help companies overcome short-termism by:

    1. Encouraging leaders to step back from daily tasks, identify deeper problems, and find lasting solutions by viewing the bigger picture.
    2. Shifting focus outside their category to reduce defensiveness, inspire fresh perspectives, and uncover the broader forces shaping their brand for long-term solutions.

    PeterWilken.com

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