Marketing

Pitching sucks. The word alone conjures up dull PowerPoint decks, pushy tactics, and shouty emails. But it doesn't have to be that way. Danny Fontaine, an expert in innovative pitching, presents a game-changing guide that transforms pitching into an exciting, creative and enjoyable experience. Drawing from his billion-dollar pitching experience, this book delves into the psychology of connection, storytelling mastery, and practical methods and frameworks for persuading any audience, backed with anecdotes of some of the very best, and worst, pitches of all time.

What does the rapid rise and astonishing rate of improvement of AI mean for brands in the next five years? Listen to what OpenAI CEO Sam Altman told authors Adam Brotman and Andy Sack when he met them: "It will mean that 95 percent of what marketers use agencies, strategists, and creative professionals for today will easily, nearly instantly, and at almost no cost be handled by AI. No problem." Upon hearing that astonishing statement, the authors began a journey of discovery to understand what the transition to an AI first world would mean.

Legions of salespeople and their leaders are coming face to face with a cold hard truth: what once gave salespeople a competitive edge—controlling the sales process, command of product knowledge, an arsenal of technology, and a great pitch—are no longer guarantees of success. Yet this is where the vast majority of the roughly $20 billion spent each year on sales training goes. It's no wonder many companies are seeing 50 percent or more of their salespeople miss quota.

Unlock the Power of Email If you had 90 days to build a list that prints money—would you know where to start? Grow a profitable email list—even if you're starting from scratch. Double your email revenue—without sounding salesy or spamming your list. Think email doesn't work anymore? Here are 5 myths stopping you from building and monetizing a list that works for you 24/7: 1. "I need thousands of subscribers." A few hundred engaged people can outperform 10,000 cold leads. 2. "Emails annoy people." Not when they're helpful, fun, and relevant.

First published in 1928, Edward Bernays’ Propaganda may be the single most important work on public relations ever to appear. Even the most casual reading reveals that the principles he sets out in this short but compelling book remain as true as ever in the present era of social media and AI. Bernays (1891–1995), a nephew of Sigmund Freud, shaped the management of public opinion at a time when the modern media were beginning to take their present shape.

In Go-to-Market Uncovered: How to Successfully Launch a Product and Drive Sustainable, Long-Term Revenue Growth, celebrated entrepreneur and go-to-market strategist Paul Sullivan delivers a hands-on discussion of the ARISE framework for bringing B2B SaaS, fintech, and tech-enabled businesses to market. The author shows you how to fully implement this framework in just 30 days. It offers a proven blueprint for long-term success you can apply to your own organization immediately, whether you work in a startup, a scale-up, or a large enterprise.

Your marketing team doesn’t need more tools—it needs traction. If you’re a Marketing Director, VP, or creative lead, you’ve felt the pressure: deliver more content, in less time, without losing the voice that makes your brand human. The AI revolution promised speed, but not soul. And now, you’re caught between deadlines and doubt, wondering if AI can truly help without making your messaging feel robotic. This audiobook gives you the answer—and the system.

Unlock the tools, strategies, and mindset you need to thrive in the digital world with three exceptional books in one. Whether you're starting from scratch or looking to scale, this all-in-one resource delivers the most up-to-date techniques in AI marketing, digital strategy, and social media monetization.

Courageous Marketing is your guide to grabbing attention, creating loyal fans, and crafting messages that connect with your audience (before turning them into buyers). Through practical examples from Udi Ledergor’s journey building an iconic brand at Gong and invaluable advice from marketing leaders at companies like Salesforce, Oracle, and Atlassian, you’ll learn how to punch above your weight with guerrilla marketing stunts to make your company appear bigger than it is.

Beyond Fan Followers: The Journey from Social Influence to Lasting Impact In a world where social media followers are often equated with success, Beyond Fan Followers offers a powerful roadmap for transforming fleeting digital attention into authentic, meaningful influence. This book challenges the traditional concept of fame and gives listeners the tools they need to cultivate true connection and impact that goes far beyond the surface level of likes and shares.

In this essential guide, you will find a comprehensive manual on the importance and techniques for developing a strong and authentic personal brand in today's competitive professional environment. This book covers everything from the fundamentals of personal branding to advanced strategies for positioning, differentiation, and networking, offering a valuable resource for professionals who want to stand out and achieve their career goals.

This isn’t just another hotel marketing book. It’s your playbook for making your 4-star property feel like a 5-star icon — online and off. If you're a boutique hotel marketing manager, brand lead, or independent hotelier looking to elevate your property's presence — this audiobook was written for you. Whether you're managing a single design-driven space or scaling a group of lifestyle-led hotels, The Signature Suite reveals what today’s most magnetic hotels are doing — and how you can translate it into your own brand story.

Unlock the full potential of content marketing with this all-in-one guide designed for entrepreneurs, marketers, and business professionals ready to elevate their digital presence. Whether you're just starting out or looking to sharpen your strategy, Mastering Content Marketing gives you everything you need to build a results-driven content engine.

Unlock the Future of Wealth—Powered by AI. In AI Cash Empire 2025, discover how ordinary people are using artificial intelligence to make extraordinary income—without tech skills, big budgets, or burnout. Whether you're a total beginner or seasoned entrepreneur, this audiobook gives you the step-by-step blueprint to launch, automate, and scale profitable AI-powered income streams from anywhere.

The business of luxury yachting is one of the most lucrative and competitive in the world today. Smart Yacht Marketing 101 by industry specialist, Mark Duncan, is the exclusive guide for yacht brokers, marketers and industry professionals who want to fix what isn’t working, amplify what is, and unlock new opportunities that get their yachts (and themselves) "seen" and “wanted” by the world’s richest clientele.

The author has a talent for explaining the complicated and misunderstood field of network marketing in a way that even those new to the business as well as those who have been in it for years can benefit from. Phil understands that success in network marketing is a journey not a sprint. It is about developing leaders who in turn develop leaders. Finally, success in network marketing is about growing as a person and understanding what one must do to achieve their goals.

The future of marketing isn’t humans vs. machines. It’s humans empowered by machines. Discover how artificial intelligence is reshaping marketing—and why now is the time to lead the change. In today’s fast-paced, hyper-competitive landscape, AI isn’t just a tool—it’s the ultimate edge. From smarter campaigns to predictive insights, from voice search to intelligent automation, artificial intelligence is transforming how brands connect, create, and convert.

Monetize Your Message: Build a Freedom-Based Business Around What You Know is a step-by-step guide for aspiring coaches, creators, and knowledge-based entrepreneurs who want to turn their story, skills, and life lessons into a thriving online business — without tech overwhelm, burnout, or needing a huge audience. If you've ever thought, “I know I can help people, but I don't know how to get paid for it,” this book is for you.

How to Make a DIY 30-Second Commercial is your go-to guide for crafting a clear, compelling pitch that grabs attention and actually works. Whether you’re networking in person, posting online, or hopping on a video call, this book will walk you through the exact steps to create a short, memorable commercial that highlights what you do and why people should care.

Hi, I’m Dr. Tyler Coles, Orthodontist and Chief Marketing Officer at Premier Orthodontics. Over the past 13 years, I’ve helped grow our practice from two locations to six across the Phoenix area, with digital marketing driving 80% of our new patient growth. In 2024 alone, my strategies brought in over 4,500 new patient leads and nearly 2,000 starts—results that keep our chairs full and our patients smiling.

In The Pixl Marketing Method, Pete Stagl reveals the exact system he used to transform his real estate media business from chaotic to systematized—the same framework now helping photographers across the country build businesses that thrive without constant hustle.

Dans un monde où la concurrence est omniprésente, maîtriser les techniques de vente est devenu un atout incontournable pour réussir. Que vous soyez entrepreneur, commercial, expert en marketing digital ou simplement désireux d’améliorer vos compétences en négociation, ce livre vous dévoile les secrets des meilleurs vendeurs.

In today’s digital age, social media isn’t just a tool—it's a powerful driver of growth for orthodontic practices. In this comprehensive guide, Dr. Tyler, a successful orthodontist who expanded his own practice from 2 to 7 locations, shares the exact social media strategies that helped him achieve remarkable success. With over a decade of experience perfecting these techniques, Dr. Tyler reveals how orthodontists can leverage platforms like Instagram, Facebook, TikTok, and more to attract new patients, build lasting relationships, and increase their practice’s visibility.

Are you tired of juggling family responsibilities while your dream of starting a business feels out of reach? Do you wonder how you will ever find the time or knowledge to turn your vision into a reality? If so, you are not alone. Welcome to Mompreneur Magic, where you’ll find a step-by-step guide designed specifically for mums like you. This comprehensive guide helps you build, maintain and thrive in your dream business while expertly balancing family life.

Which would you rather have: a smaller, watertight bucket of loyal customers or a larger leaky bucket of both loyal and not-so-loyal customers? In Customer Portfolio Management, Fred Selnes and Michael Johnson argue that for most companies and organizations the larger leaky bucket is more valuable.